Design állások Németországban (marketing)

Accountable for Customer's overall success with Adobe, including vision planning, customer health, multi-solution adoption, and measurable impact through the lens of industry specialization...

• You develop B2B communication concepts in close collaboration with Strategic Marketing and other internal stakeholders
• You design and manage the development of global multichannel campaigns – with a focus on digital channels – based on customer insights for the target group of ophthalmologists

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

STRATEGIC LEADERSHIP & COMMERCIAL OWNERSHIP Define and execute Germany's go-to-market (GTM) strategy for Merlin's flagship attractions, delivering ~£38m EBITDA and aligning with global priorities. Act as the senior commercial advocate, shaping competitive positioning and third-party distribution...

Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth...

Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth...

• Brand building and brand management,covering Western Europe markets (Germany; Austria; Benelux; Switzerland; UK)
• Planning and implementation ofintegrated marketing campaigns(marketing funnel management)
• Creation and implementation of marketing activities to supportnew product launches

Support the development and execution of the Affiliate and Influencer marketing strategy in Germany, ensuring alignment with overall business goals and local market nuances....

Develop Go-to-Market Strategies: Design and craft dynamic go-to-market strategies and narratives that empower the Sales team and resonate with advertising clients. Collaborate closely with the Global Ads Marketing team to ensure alignment with global messaging....

Lead global brand strategy and activation, turning positioning, narrative, and brand personality into campaigns, social content, and culturally relevant activations that connect with audiences and deliver measurable impact....

• Support the development of our brand identity and visual direction
• Improve and polish UI flows (e.g. with Lovable, Figma or similar tools)
• Build and iterate landing pages (Webflow, Framer or comparable tools)
• Create marketing and launch assets (one-pagers, LinkedIn visuals, pitch materials)

• Operate in a fast-paced environment across multiple customer opportunities in parallel.
• Conduct business and technical discovery with customers, while partnering with representatives from Adobe's Client Solutions Sales

• Develop and implement GTM strategies for European markets, ensuring alignment with global objectives.
• Lead end-to-end product launches, including planning, budgeting, execution, and performance tracking.

• Support the development of customer-centric product and service ideas along the early innovation process.
• Design and execute customer validations (e.g. interviews, surveys, experiments, rapid tests) to test desirability and acceptance.

• Develop, implement, and manage marketing campaigns and editorial content for Gamegenic's social media channels, tailored to both B2C and B2B audiences.
• Support and continuously optimize owned media platforms such as Instagram, YouTube, BlueSky, Facebook, TikTok, and more.

• Secretarial work and organizational tasks e.g. organization and coordination of appointments, business correspondence and monitoring of departmental budget
• Administrative activities related to accounting, supplier management and payments (ARIBA)