Php head crm javascript jquery állások Németországban (marketing)

Lead Conversion & Nurturing: Build and optimize journeys for newsletter signups, funnel abandoners, and returning leads. Use persona, behavioral, and source data to build segmented and personalised workflows. Collaborate across teams to tailor messaging to the user's persona and journey stage....

• Execute multi-channel CRM campaigns, employing a holistic approach to engage effectively with our customer base.
• Collaborate closely with cross-functional teams and stakeholders to ensure the seamless delivery of complex campaigns, leveraging your operational expertise.

Working with the regional Senior CRM Managers and Performance Marketing Managers to develop and manage CRM audience segmentation strategies based on customer data and behaviour....

Campaign Ownership: You execute ad-hoc and automated Push Notifications, In-App, and Inbox messages and manage the full process from planning, creation to send-out within SAP Emarsys to increase engagement, retention, and Customer Lifetime Value....

CRM Strategy & Vision: Define and execute a best-in-class CRM and lifecycle marketing strategy across dermatology, weight management, and future healthcare categories. Establish clear goals, KPIs, and roadmaps that support company growth objectives....

You set a clear, future‑focused EMEA marketing strategy that accelerates growth and strengthens market leadership across diverse countries and business contexts....

• Develop & implement Regional Marketing Strategy aligned with global objectives and tailored to local market needs across EMEA Region.
• Ensure alignment with commercial goals, such as revenue growth, market share expansion, and profitability.

• Write clear, engaging German copy across social, paid media, CRM, web, OOH, and other marketing channels.
• Develop campaign ideas, headlines, and concepts directly in German.
• Adapt and transcreate English campaigns into strong, culturally relevant German communication.

• Eigenständige Erstellung und Umsetzung von E-Mail-Marketing-Kampagnen in Marketo nach vorgegebenen Briefings und Kampagnenanforderungen
• Eigenständige Erstellung aller für die NL notwendigen Grafiken in Photoshop
• Erstellung, Pflege und Optimierung von automatisierten Customer Journeys

• You will further develop our international marketing strategy – creatively, data-based and cross-channel
• You will lead and inspire our marketing team and bring a breath of fresh air to brand identity, campaigns and communication

Design and own the end-to-end lifecycle strategy for our customers (buyers and sellers) across our two main categories (Consumer Electronics and Media), from first transaction through onboarding, development, retention and reactivation, ensuring every stage is built on behavioural data and...

• Your platform and content strategy is in place: You have prioritized which channels and formats we use first – and can justify why.
• The content pillars are defined, the brand tone of voice is translated into a social imagery.

• Own the end-to-end execution, budget allocation, and optimization of all SEA & PLA campaigns
• Own the audience segmentation strategy, specifically leveraging 1st-party data to build advanced, cohort-based bidding strategies

• Create high-quality marketing content across all channels, including press releases, technical articles, web content, and campaign materials
• Conceptualize, plan, and execute global, integrated marketing campaigns with a strong focus on lead generation and brand positioning

Du bist verantwortlich für die konzeptionelle und operative Planung sowie die komplette Umsetzung von Marketing Communications Aktivitäten für namhafte IT-Hersteller (z.B. IBM, Microsoft, Apple, HP, Dell EMC, Hitachi, VMware etc.) und arbeitest eng mit der jeweiligen Business Unit und den...

• Independently plan and execute the FR campaign roadmap: seasonal moments, sales activations (Soldes, Black Week, Choose, Bradery, platform pushes), launches
• Translate global brand and product strategy into FR-specific mechanics: offer logic, discount codes, timing, tone

• Create performance-focused copy for landing pages, paid social/SEA, CRM/email and additional touchpoints across the user journey
• Support with video scripts, campaign messaging, and customer-facing materials for digital and print
• Translate marketing goals into clear and consistent communication