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• Develop and execute the annual marketing plan aligned with business goals
• Generate qualified B2B leads through digital channels, content, events and partnerships
• Responsible for lead management and distribution
• Work closely with Sales to support customer acquisition and retention

• Contribute to the implementation of European brand communication plans, in line with defined engagement and brand strategies.
• Develop and deploy marketing content for campaigns, product launches, sell-in/sell-out materials, and brand presentations with cooperation of creative agencies

Execute data-driven solutions to strengthen the employer brand and increase its value for candidates, applicants, and employees....

• Own the setup, governance, and continuous improvement of Google Analytics 4 (GA4) and Google Tag Manager (GTM) across our properties.
• Ensure accurate tracking, data quality, and event taxonomy so that stakeholders can rely on our reporting.

• Define and continuously evolve the global brand strategy, positioning, and architecture for VARTA and additional aftermarket product brands.
• Translate global brand strategies into locally relevant activation plans that reflect customer needs, market insights, data and commercial priorities.

• Responsibility for the performance and profitability of B2B customer segments
• Monitoring and analyzing the B2B telecommunications market, competitor activities, and customer feedback
• Design and execution of B2B customer value management activities including quarterly and yearly campaigns

Conducting comprehensive product and brand line reviews with assigned customers, including assortment recommendations, segment trend performance analysis, and development of strategies and tactics to drive sales and margin growth for both customers and Clarios....

Own the Influencer Strategy: Develop and execute the influencer marketing strategy for VOY Weight Loss, aligning creator initiatives with business and growth objectives....

• After a structured onboarding phase, you'll take on responsibility for graphic design and international marketing projects.
• You will support global product launches by creating videos, print materials, marketing concepts and toolkits

• Overseeing the seamless operation and alignment of The Lab’s digital content creation processes
• Contributing to the evolution of The Lab’s digital content creation processes
• Ensuring affiliates adoption of The Lab’s Digital Content and Services

Lead Conversion & Nurturing: Build and optimize journeys for newsletter signups, funnel abandoners, and returning leads. Use persona, behavioral, and source data to build segmented and personalised workflows. Collaborate across teams to tailor messaging to the user's persona and journey stage....