Data operations manager állások Németországban (marketing, média, pr)

• Over 6 months, you will support the MS Data & AI Innovation team in tasks including but not limited to:
• Assist in concept creation for data strategy: helping to develop frameworks, policies, roadmaps for data usage, data governance, and AI / analytics adoption

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

Your responsibilities include the design, implementation, and validation of tracking setups for websites and campaigns, as well as the development of dashboards and reports to track KPIs, SEO performance, lead quality, and campaign ROI...

• Maintain product data in the Birkenstock systems.
• Support Merchandising Managers with the market analysis (sell-in, sell-out), market & competition research (online screening, catalogue screening) as well as via micro strategy.

• Drive lead and opportunity generation
• Responsible for planning and activating global marketing initiatives
• Optimize processes, campaign execution, and resource utilization to ensure operational efficiency
• Monitor and analyze KPIs to continuously improve marketing performance and ROI

• Assisting in the research and preparation for reports, presentations, and analyses. Dashboard Updates incl. Q&A screening.
• Supporting project management (e.g. preparing meetings, meeting documentation, creation & adaption of presentations, translations, follow-ups).

Produce and conduct research and insights that tell the German Netflix's Ads story to the marketplace and advertiser clients, in areas such as audience insights, reach & frequency, campaign verification, and campaign measurement....

• Act as a trusted advisor to clients, from practitioners to C-level executives
• Deliver engaging presentations and product demos that showcase real-world value
• Lead workshops and discovery sessions to uncover customer challenges and opportunities

• Provide leadership to regional Brand and Trade Marketing organizations, ensuring close collaboration with corporate marketing functions.
• Develop and maintain a globally consistent brand architecture and roadmap aligned with company goals.

• Develop and implement effective and strategic offline & online marketing campaigns
• Plan and execute online marketing measures to generate relevant leads, e.g. social media, online platform co-operations, Search Engine Optimisation (SEO), Search Engine Advertisement (SEA)

Orchestrate Multi-Channel Strategy: Own performance across Paid Social, PPC, CRM, TV, Influencer Marketing, and emerging channels. You will break down silos to ensure our Paid Social feeds our Search intent, and TV lifts our baseline, creating a cohesive ecosystem....

Job Responsibilities Project management and Team leading · Lead teams to leverage data and analysis to make concise and compelling recommendations to clients · Effectively manage the relationship with the client and its suppliers (eg. Media agency) to ensure all required data is collected and...

• Actively manage a prioritised backlog of performance improvement initiatives, driving investment cases from discovery to scale
• Run experiments to validate SEO performance hypotheses, including SEO A/B tests and custom frameworks

• Planning and creation of content (web, landing pages, blog posts, pop-ups for events/trainings)
• Editing of video content (webinars, trainings, company meetings) and publishing the content on the website and in our partner portal
• Maintenance and further development of the website (WordPress)

• Set and deliver the growth vision, owning key commercial and patient outcome metrics that drive long-term business success.
• Lead a cross-functional squad of CRM, Product, Copywriting, and Clinical experts - ensuring tight alignment and high-velocity execution.

• Own patient growth across the full lifecycle.
• Deliver measurable impact by meeting quarterly growth and retention targets.
• Scale what works - operationalise proven levers in acquisition, conversion, and retention across multiple markets.

• Define and execute the growth strategy and OKRs for our “Demand & Conversion” unit to meet ambitious revenue goals.
• Foster omnichannel alignment across marketing, product, and app experiences to create a seamless and rewarding user journey.

• Support the organization in visualizing and transporting the complex message of strategic transformation from idea & vision to product innovation, product design and user experience in the best possible way
• Deliver ideas and creative solutions for best-in-class presentations

• Supporting our product owners to drive the development of their products
• Writing meeting minutes and ensuring effective communication between team members
• Creating and updating training materials for new products in collaboration with our Global Training Management Team in India

• As a Performance Marketing Manager (f/m/d)*, you will be responsible for our performance marketing activities in the french market and our mortgage financing department.
• The conception, management and optimization of campaigns will be in your hands.