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Act as the subject matter expert for ESAB Equipment Solutions (EQS) and PPE products across the regionExecute the regional EQS and PPE strategy in partnership with the wider commercial organization...

Entrepreneurial Business Leadership: Take full ownership for the Business Unit including revenue, profitability, and sustainable growth. Define and drive the long-term business and brand strategy for Germany while continuously challenging the status quo to unlock new growth potential....

Support the execution of effective local partnerships with merchandise partners, manufacturers, and brands in accordance with established guidance. Focus on implementing category selections to increase overall value for both business and customer objectives....

ROLE SUMMARY You will own the commercial campaign and category activation agenda for CEE (e.g., Poland, Romania, Czech Republic), ensuring that all marketing activities directly support local business priorities, category growth, store traffic, and sales performance. Your core mandate is to...

• Execute the e-commerce trading calendar across all assigned markets (Italy, France, Germany, Spain, Switzerland, UK, US, Australia), coordinating campaigns, product launches, and promotions.
• Manage daily operations of Teoxane's e-commerce websites, keeping them accurate, functional and up to date.

Support the execution of effective local partnerships with merchandise partners, manufacturers, and brands in accordance with established guidance. Focus on implementing category selections to increase overall value for both business and customer objectives....

• Develop and execute targeted outbound sales campaigns to generate high-quality leads and opportunities.
• Collaborate with the sales team to align messaging, identify ideal customer profiles, and optimise lead nurturing tactics.

• Turn customer and market insights into thought leadership, content, and demand-generating formats
• Analyze labor market, product, and competitive data to identify trends and differentiation potential

• Dive deep into marketing strategy projects for some of the most iconic home appliance brands and shape how millions of consumers perceive them
• Conduct meaningful competition and market analyses to sharpen our brand positioning and keep BSH's global brands one step ahead of market trends

• You act as a dedicated brand champion, educating and engaging both internal and external teams and stakeholders.
• You support advocacy and “Last-Three-Feet” concept and tool development, including the creation of integrated brand planning toolkits and ensuring their adoption in the market.