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• You will translate brand strategy into flawless in-market execution across channels — modern trade, wholesale and on-trade — partnering closely with Sales and Brand teams.
• Own the Trade Marketing calendar: promo planning, channel programs, activations and seasonal peaks from idea to execution

• Understanding and utilizing central communications strategies, guidelines, and directions to build Ford Service brand locally
• Managing budget efficiently to support aftersales and communications objectives for digital and social campaigns for Hungary and EDM operations

• Develop and execute targeted outbound sales campaigns to generate high-quality leads and opportunities.
• Collaborate with the sales team to align messaging, identify ideal customer profiles, and optimise lead nurturing tactics.

• Act as the category expert for key international wholesale accounts, translating consumer and operator trends into actionable commercial initiatives.
• Build category visions tailored to different customer channels, supporting strategic customer engagement and business development.

Develop and independently implement marketing strategies and activities based on in-depth market research and analysis for brands such as Persil, Somat, and Schwarzkopf...

• Your platform and content strategy is in place: You have prioritized which channels and formats we use first – and can justify why.
• The content pillars are defined, the brand tone of voice is translated into a social imagery.