It állások, munkák márka- és termékmenedzser kategóriában

Develop value propositions and messaging for AI-enabled GI (Gastrointestinal) diagnostics and clinical workflow solutions Create distributor and clinician-facing sales tools (brochures, pitch decks, objection handling, etc.) Prepare launch assets for GI congresses, digital health events, webinars...

• felelősségvállalás a rád bízott telekommunikációs szolgáltatásokért
• hozzájárulás a termékportfólió stratégia és tervek kialakításához, megvalósításához
• a kapcsolódó termékek teljes életciklusának menedzselése

• teljeskörű felelősségvállalás a vállalati vezetékes telekommunikációs (hang, TV) szolgáltatásokért
• hozzájárulás a termékportfólió stratégia és tervek kialakításához, megvalósításához
• a kapcsolódó termékek teljes életciklusának menedzselése

• Ensure that our global love brands are in local consumers mind, heart and home
• Understand different target audiences, how to reach them and fulfill their needs
• Monitor and analyze business results (Nielsen, and internal data) with recommendation for actions to drive brand growth

• End-to-end responsible for the product category (Portfolio), collection of product data, and implementation of it accordingly into the portfolio;
• Development of local product strategy for the owned category and steering the sales department based on the strategy;

• Strengthen and manage the flow of market insights (trends, competitors, customer data) into the business
• Deliver regular and ad hoc briefing packs for client-facing teams with tailored local insights
• Build and manage a living, searchable, and version-controlled repository for insights

• Develop strategies for existing and new product portfolios, including market analysis to identify opportunities for innovation
• Analyze market trends and customer needs to inform pricing strategies and target markets

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

Dometic is a global outdoor tech company on a mission to make mobile living easy. Leveraging our core expertise in cooling, heating, power & electronics, mobility, and space optimization, we empower more people to connect with nature and elevate their sense of freedom in the outdoors. We achieve...

• Develop and deliver global educational programs and materials (live and digital).
• Support planning and execution of international scientific initiatives (e.g. advisory boards, expert meetings).
• Coordinate adaptation of global materials for affiliates, ensuring scientific accuracy and brand alignment.

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

• Develop, implement, and measure country‑specific marketing campaigns aligned with regional messaging and clinical evidence
• Ensure a multichannel execution, including field team activation, events, KOL engagement, media, and digital communication

Drive pre-sale activities on a regular basis with potential customers and/or business partners, presenting technical materials about the products....

Develop annual / quarterly partner marketing plans aligned with overall business objectives, including budget management....

• Own messaging, positioning, and visuals for either acquisition journeys (prospects, doctors, new patients) or patient-facing communications (onboarding, in-app, retention).
• Develop clear, credible narratives that articulate product value across audiences and geographies.

• Assist in driving our strong growth in Surgical Ophthalmology and improving patients' vision globally
• Support the definition of the product portfolio strategy and roadmap for ZEISS Cataract Implants and Consumables, with a specific focus on Intraocular Lenses (IOL)

Development of product strategies for existing and new portfolios, including market research to identify innovation opportunities in lens technology and design, as well as defining product specifications and managing the product lifecycle...

Developing a comprehensive understanding of the lawyers and clients in Germany and globally in order to drive strategic priorities, including client engagement and relationship building...

online marketing kampányok előkészítése és végrehajtása marketinges, értékesítő szövegek megírása hirdetések kezelése és feladása szoftverek feltöltése download portálokra megjelenés szervezés on-line szakmai folyóiratokban termék ismertetéssel kapcsolatos dokumentációk készítése az ügyfelek...