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• Be part of the Customer Journey Management Team with a strong focus on email marketing and digital campaigns
• Support the global, data driven marketing activities of the RATIONAL Group

• Support the creation and execution of CRM campaigns using Bloomreach, primarily via email
• Assist in building and maintaining dynamic email templates, working with HTML and Jinja
• Help develop and optimize CRM automations across the full customer lifecycle

Define and execute the long-term e-commerce roadmap for ZEISS Extended Reality, including platform evolution, international scaling, and integration with brand and retail strategies....

• Partner with aligned Sales Partners to understand client goals and objectives in order to deliver excellent customer service
• Build Media Plans and contribute to RFP responses around campaign packaging, pricing, targeting, etc.