Team állások, munkák piacelemző, piackutató kategóriában

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

Market Insights Manager (f/m) 100% - HybridWe, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60...

Market Insights Manager (f/m) 100% - HybridWe, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60...

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

Analyze product sensory and related consumer data utilizing advanced statistic tools to report CAT (consumer affective tests) and QDA (quantitative descriptive analysis) projects. Create product intelligence related to consumer needs beyond regular sensory, gathering and analyzing consumer-centric...

Developing and Improving Customer Scorecards – Dive into data to create robust customer scorecards that drive success. Identify key metrics, trends, and opportunities to enhance performance, and perform regular data exchanges with customers (e.g., turnover reports)....

Conducting comprehensive product and brand line reviews with assigned customers, including assortment recommendations, segment trend performance analysis, and development of strategies and tactics to drive sales and margin growth for both customers and Clarios....

• Support the development of customer-centric product and service ideas along the early innovation process.
• Design and execute customer validations (e.g. interviews, surveys, experiments, rapid tests) to test desirability and acceptance.

Data enrichment: Based on the existing customer data pool, acquire the new ICP (ideal customer profile) user information via data purchase or data crawling, completing more diverse user profile, and finally raise the quality of the sales public pool, which ultimately contribute to leads scoring...

• Conduct targeted market research by analyzing industry sources, competitor activities, and market trends to support strategic decision-making
• Support the creation and maintenance of market intelligence materials, databases, and collaboration platforms

• Learn how to analyze and evaluate the success of major marketing and communication projects
• Gain hands‑on experience in strategic marketing budget planning
• Support the creation of high‑quality presentations in both German and English

Consumer & Market Insights Project Manager (9 months fixed-term...

Consumer & Market Insights Project Manager (9 months fixed-term...

Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term...

UX Researcher (f/m/d) |% | Hybrid working model | Zurich SwitzerlandCompany DescriptionWelcome to SMG Swiss Marketplace Group!SMG is a pioneering network of online marketplaces and a leading European digital company that simplifies people’s lives with forward-looking products.We operate leading...