New állások, munkák piacelemző, piackutató kategóriában

• Magyarországon egyedülálló technológiával felszerelt, saját detektívtükrös kutatási stúdiónk üzemeltetésével kapcsolatos feladatok ellátása
• Kutatási projektjeink megvalósításában szervezési, koordinációs és adminisztratív feladatok ellátása

• Kvalitatív kutatások, tréningek és workshopok teljes körű projektmenedzsmentje,
• Egyéb kutatási projektjeink megvalósításában szervezési, koordinációs és adminisztratív feladatok ellátása,
• A stúdió napi működésének koordinálása és helyszíni felügyelete,

• Kutatási design-tervek készítése,
• Kérdőívek és vezérfonalak összeállítása,
• Egyéni és csoportos interjúk felügyelete,
• Adatok tisztítása, súlyozása, táblázása,
• Kvalitatív és kvantitatív kutatási eredmények alapján elemzések és riportok készítése,
• Meghatározott témákban szekunder információgyűjtés ellátása,

Market Insights Manager (f/m) 100% - HybridWe, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60...

Market Insights Manager (f/m) 100% - HybridWe, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60...

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

You design and implement Voice of Customer (VoC) programs using qualitative and quantitative methods such as surveys, interviews, focus groups and customer journey mapping, collaborating with external providers and internal stakeholders to drive product development, corporate strategy and GTM....

• Support the development of customer-centric product and service ideas along the early innovation process.
• Design and execute customer validations (e.g. interviews, surveys, experiments, rapid tests) to test desirability and acceptance.

• Learn how to analyze and evaluate the success of major marketing and communication projects
• Gain hands‑on experience in strategic marketing budget planning
• Support the creation of high‑quality presentations in both German and English

Data enrichment: Based on the existing customer data pool, acquire the new ICP (ideal customer profile) user information via data purchase or data crawling, completing more diverse user profile, and finally raise the quality of the sales public pool, which ultimately contribute to leads scoring...

• Build and expand the ecosystem partner network in the region to deliver system-level solutions incorporating flash products.
• Research regional market trends, customer applications, and emerging technologies to identify focus segments and growth opportunities.
• Conduct competitor analysis.

Consumer & Market Insights Project Manager (9 months fixed-term...

Consumer & Market Insights Project Manager (9 months fixed-term...

Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term...