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Market Insights Manager (f/m) 100% - HybridWe, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60...

Market Insights Manager (f/m) 100% - HybridWe, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60...

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

Conducting comprehensive product and brand line reviews with assigned customers, including assortment recommendations, segment trend performance analysis, and development of strategies and tactics to drive sales and margin growth for both customers and Clarios....

You design and implement Voice of Customer (VoC) programs using qualitative and quantitative methods such as surveys, interviews, focus groups and customer journey mapping, collaborating with external providers and internal stakeholders to drive product development, corporate strategy and GTM....

Consumer & Market Insights Project Manager (9 months fixed-term...

Consumer & Market Insights Project Manager (9 months fixed-term...

• Learn how to analyze and evaluate the success of major marketing and communication projects
• Gain hands‑on experience in strategic marketing budget planning
• Support the creation of high‑quality presentations in both German and English

• Conduct targeted market research by analyzing industry sources, competitor activities, and market trends to support strategic decision-making
• Support the creation and maintenance of market intelligence materials, databases, and collaboration platforms

Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term...