Pr állások Németországban (online marketing)

• You shape and execute our paid media strategy across Google/Bing Ads and key social platforms (Meta, TikTok, Pinterest), driving an omni-channel experience that connects our web shop, app, and physical stores
• You stay ahead of digital trends, bringing fresh tools and approaches into paid media

As a Working Student, you'll support our Marketing team, particularly in the area of alumni relations. You will gain interesting insights into our work with former employees and the support of our alumni network. Your main focus is the end-to-end alumni journey, with a strong emphasis on...

• gain valuable insight into a globally operating communication function
• interact with a variety of departments, experts and international locations
• support, maintain and use digital communication channels (Intranet, Internet, social media and a variety of digital tools)

• Lead the global Customer Experience (CX) organization across all business units, brands, functions, and regions
• Drive customer-centric transformation from initial attraction through to retention, loyalty, and customer value generation

• Develop and Design: You design, implement and optimize the e-commerce road­map and growth initiatives aligned with business goals.
• Manage Online Shop: You oversee product content, pricing, navi­gation, UX, and onsite search to ensure a seamless, customer-centric experience.

• Create articles, info pages and visuals for IT communication campaigns and formats
• Write editorial texts for internal communication channels
• Organize, moderate and host regular digital events
• Build internal presentations and documents for stakeholders

Be the face and voice of Bitpanda on Telegram, ensuring we maintain a helpful, engaging, and safe community space in German (primarily) and English....

• Management and implementation of conversion optimisation strategies in digital, telesales and partner channels
• Design, implementation and evaluation of A/B and multivariate tests for continuous conversion improvement
• Management and analysis of all key funnel metrics, attribution models and ROAS

Drive Sales Activation & Lead Generation: Spearhead targeted campaigns to generate high-quality leads, leveraging digital tools (LinkedIn, Invidis) and data-driven insights....

Develop and implement strategies for managing and improving internal and external channels and user journey, ensuring timely and high-quality content publishing....

• Plan, organize, and execute regional trade shows, exhibitions, seminars and customer events etc. with full ownership of timelines, budgets, and deliverables.
• Manage vendors, agencies, and logistics partners to ensure seamless execution, cost efficiency, and brand consistency.