Informatika állások Németországban (online marketing)

• Create articles, info pages and visuals for IT communication campaigns and formats
• Write editorial texts for internal communication channels
• Organize, moderate and host regular digital events
• Build internal presentations and documents for stakeholders

As a Working Student, you'll support our Marketing team, particularly in the area of alumni relations. You will gain interesting insights into our work with former employees and the support of our alumni network. Your main focus is the end-to-end alumni journey, with a strong emphasis on...

• Serve as the primary technical contact for Client Services, Programmatic team, product, and engineering and technical solutions partners we work with
• Implement, monitor, and optimize programmatic ad stacks, including GAM, header bidding, and mediation platforms

• You help to develop exciting, future-oriented concepts along the customer journey together with experts across the company
• You support in collection and analysis of customer insights to identify experience gaps

• Support sales teams by learning about SAS marketing products and how they are used to address customer needs.
• Collaborate with Account Executives and customer advisors to understand customer requirements and help set the right expectations.

• Develop and Design: You design, implement and optimize the e-commerce road­map and growth initiatives aligned with business goals.
• Manage Online Shop: You oversee product content, pricing, navi­gation, UX, and onsite search to ensure a seamless, customer-centric experience.

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

• You manage and optimize relevant KPIs such as brand awareness, brand visits, and orders for national and international brand media campaigns with a focus on the German market
• You orchestrate the media mix based on platforms such as DV360, Google Ads / Campaign Manager, and various social platforms

• Lead, coach, and inspire a small team of SEA Managers - helping them grow through clear feedback, development plans, and smart processes
• Own and manage your own SEA accounts, ensuring world-class execution and measurable performance

• Sales of tourist services, including preparation of offers and price calculations
• Copywriting and project coordination for online and offline advertisements and promotional materials
• Support and liaison with cooperation partners and external service agencies

Dometic is a global outdoor tech company on a mission to make mobile living easy. Leveraging our core expertise in cooling, heating, power & electronics, mobility, and space optimization, we empower more people to connect with nature and elevate their sense of freedom in the outdoors. We achieve...

• The program will start July 1st, 2026
• During your 14-month trainee program you work on exciting projects at home and abroad, tailored to your profile and career goals

• Participation in exciting XR projects with a focus on customer and user experience
• Conducting market studies and research to identify trends, user needs, and best practices within the XR field
• Active support in enhancing customer experiences through data-driven, creative, and user-centered approaches

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

Content Strategy & Performance: Own and drive the content and thought leadership strategy across channels and formats, ensuring alignment with brand positioning, lead generation, and business goals....

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

• Management and implementation of conversion optimisation strategies in digital, telesales and partner channels
• Design, implementation and evaluation of A/B and multivariate tests for continuous conversion improvement
• Management and analysis of all key funnel metrics, attribution models and ROAS

Drive pre-sale activities on a regular basis with potential customers and/or business partners, presenting technical materials about the products....

• Own German Retention Marketing planning and execution processes across core CRM channels, specifically push notifications and emails.
• Optimise CRM customer journeys, segmentation, targeting, and voucher programs to drive high-impact engagement and conversion.