Analysis állások Külföldön (online marketing)

• Set up, manage, and optimize display campaigns on Programmatic Advertising Platforms (DV360, Trade Desk, etc), Native platforms (Taboola, Outbrain, Criteo, etc), and GDN, including retargeting strategies.
• Ideate and brief creative concepts, collaborating with design to produce engaging ad assets.

- Help to build the strategic foundation for our marketing programs - Assist global marketing planning processes and activities - Support target group analysis, development and building - Help with content creation for newsletters, SEO, webinars, etc. - Support workshop preparation and...

Partnerships and Development Manager (h/f)About the RoleWe are seeking a strategic and relationship-focused Partnerships and Development Manager to lead the expansion and consolidation of our global network. Representing our group’s four prestigious schools, you will be the bridge between our...

Support the development and execution of the Affiliate and Influencer marketing strategy in Germany, ensuring alignment with overall business goals and local market nuances....

• You develop B2B communication concepts in close collaboration with Strategic Marketing and other internal stakeholders
• You design and manage the development of global multichannel campaigns – with a focus on digital channels – based on customer insights for the target group of ophthalmologists

• Management and implementation of conversion optimisation strategies in digital, telesales and partner channels
• Design, implementation and evaluation of A/B and multivariate tests for continuous conversion improvement
• Management and analysis of all key funnel metrics, attribution models and ROAS

• Learn how to analyze and evaluate the success of major marketing and communication projects
• Gain hands‑on experience in strategic marketing budget planning
• Support the creation of high‑quality presentations in both German and English

• Support the development of local marketing strategy and campaign calendar in alignment with global and local objectives
• Contribute to translating customer insights into effective B2C marketing initiatives
• Assist in planning and coordinating multi-channel marketing activities

• Channel Ownership: Fully own our organic Instagram and TikTok channels – from concept to execution, publishing, and performance tracking.
• Content Creation: Act as both creator and creative director – develop ideas, shoot, and edit content (photo and video).

• Supporting the planning, implementation, and analysis of CRM campaigns, with a strong focus on email marketing
• Assisting in the execution of automated and ad-hoc CRM campaigns using Bloomreach

Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term...