Marketing and brand manager állás, munka

Independently plan, create, and optimize performance campaigns aimed at maximizing lead generation while maintaining optimal ROAS and CPL, ensuring high-quality execution. ...

• B2C online kampányok tervezése, lebonyolítása és optimalizálása (forgalomterelés aloldalakra, nyereményjáték szervezése).
• Együttműködés a Product Managerekkel a célok és üzenetek meghatározásában.
• Kreatív anyagok előkészítése és menedzselése (ügynökségekkel, grafikai stúdiókkal, fejlesztőkkel)

• Az E-kereskedelmi terület munkájának szervezése, vezetése
• Online marketingstratégia kialakítása
• Digitális kampánymenedzsment (hirdetési kampányok tervezése, megvalósítása és értékelése)
• Kapcsolattartás a marketing csapattal és a webfejlesztéssel
• Alvállalkozók, ügynökségek munkájának felügyelete

• Hírlevelek és CRM-folyamatok teljes menedzsmentje (tervezés, szövegírás, szegmentálás, A/B teszt, kiküldés, riport)
• Rövid social videók (TikTok/Reels/Shorts) koncepciója, felvétele és vágása (CapCut, Premiere Pro), feliratozás és publikálás

• Weboldalak tartalomfejlesztése és kialakítása (szövegírás, SEO, folyamatos monitoring és frissítés)
• PPC kampányok teljes körű menedzselése (Meta, Google Ads…), új online hirdetési lehetőségek és platformok feltárása, alkalmazása
• Social hálózatok kezelése, karbantartása, építése, aktivitás növelése

Create & Manage Content: Assist in the creation, scheduling, and cataloging of digital content across multiple platforms. You'll help streamline publishing workflows and support the repurposing of existing assets for new initiatives such as marketplace integrations....

Support the Marketing and Communications team in their daily business and assist in the planning, coordination, and execution of marketing activities and campaigns...

Your responsibilities include the design, implementation, and validation of tracking setups for websites and campaigns, as well as the development of dashboards and reports to track KPIs, SEO performance, lead quality, and campaign ROI...

Actively contribute to the success of ZEISS Digital Partners and the Business Units we collaborate with Administer our learning management system for the management documentation, reporting, billing and delivery of educational courses and training programs on web related topics - Enable the...

• Support the launch and operational follow-up of commercial projects and campaigns.
• Manage the lead flow from marketing to sales in the CRM, including partners and cross-sales.

• Develop and communicate a transformational 'Big Idea' that aligns Adobe solutions with customer challenges
• Contribute to territory planning and account prioritization
• Inspire customers by painting a compelling vision of digital transformation

• Actively manage a prioritised backlog of performance improvement initiatives, driving investment cases from discovery to scale
• Run experiments to validate SEO performance hypotheses, including SEO A/B tests and custom frameworks

• Own and optimize medium to large SEA accounts, ensuring profitability, strong margin levels, and healthy account growth
• Maximize profitability and proactively communicate account performance based on traffic mix, bucket, and keyword quality

• Manage and optimize paid media campaigns mainly across Google Ads, Meta Ads, TikTok, Amazon Ads, Display, Teads and affiliate networks.
• Drive customer acquisition and traffic growth through performance marketing strategies and paid/organic acquisition channels.

Strategic Influencer Acquisition & Management: Identify, recruit, and manage performance-oriented partnerships with creators (YouTube & Instagram). Focus on creators with proven engagement and conversion metrics....

Understanding market needs and opportunities will be necessary for you to shape the future and grow our business....

Dometic is a global outdoor tech company on a mission to make mobile living easy. Leveraging our core expertise in cooling, heating, power & electronics, mobility, and space optimization, we empower more people to connect with nature and elevate their sense of freedom in the outdoors. We achieve...

• Contribute creative input during brainstorm sessions to help shape engaging social content and campaigns
• Help plan and manage the social media calendar to ensure consistent, on-brand presence across all key platforms

• Craft innovative marketing initiatives that align seamlessly with our overarching strategy
• Design, refine, and execute cutting-edge online marketing and social media plans

• Drive results: Use insights, analytics, and experimentation to optimize the funnel, increase conversion, and accelerate time-to-value.
• Innovate with AI: Explore AI and emerging technologies to enhance the user experience, test hypotheses, and scale successful experiments.