Marketingkommunikációs szakértő állások, munkák Németországban

• Project management and Team leading
• Lead teams to leverage data and analysis to make concise and compelling recommendations to clients
• Effectively manage the relationship with the client and its suppliers (eg. Media agency) to ensure all required data is collected and validated

• You will actively shape the further development of the marketing strategy for NORSAN Netherlands
• You will be independently responsible for our social media channels (Instagram, Facebook, LinkedIn) and develop a monthly editorial and content plan

Development and definition of the Marketing strategy and deployment for the ecosystem, workflows, products & services: you will create strategic positioning statements for medical workflows, products and services based on a strategic situation analysis, customer insights and value propositions...

• Own the creation and management of critical Sales support material in close collaboration with the Sales Enablement function.
• Translate complex logistics insights into crisp, digestible, and high-quality material for our sales teams.

• Sales of tourist services, including preparation of offers and price calculations
• Copywriting and project coordination for online and offline advertisements and promotional materials
• Support and liaison with cooperation partners and external service agencies

• Develop and implement regional marketing communication campaigns in line with global strategy and budgets.
• Execute regional product and NPI launch campaigns.
• Coordinate the development of promotional materials to increase brand reach and relevance.

Global Brand Leadership: You drive hand in hand with the Health Interest lead the execution of the global Cough & Cold strategy across all markets, safeguarding consistent positioning, messaging and visual identity while empowering smart local adaptations, where it drives performance....

• Strengthen and manage the flow of market insights (trends, competitors, customer data) into the business
• Deliver regular and ad hoc briefing packs for client-facing teams with tailored local insights
• Build and manage a living, searchable, and version-controlled repository for insights

You deliver in-depth analysis of the price and fundamental development of the global commodity markets, toprovide insights on future movements of price levels and spreads in the European commodity markets....

• Development of a mid-term vision, ambition, and strategy for our brands in the Women´s Health products sector, taking into account country-specific market conditions and cultural differences
• Design and maintenance of brand identity, ensuring brand consistency across all channels

• Build and execute internal communication plans that support business goals, change initiatives, and cultural transformation.
• Ensure clarity and consistency in messaging across all levels of the organization.
• Drive employee engagement through compelling content, campaigns, and feedback mechanisms.

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

• You will actively shape the further development of the marketing strategy for NORSAN Hungary
• You will be independently responsible for our social media channels (Instagram, Facebook, LinkedIn) and develop a monthly editorial and content plan

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

Drive Sales Activation & Lead Generation: Spearhead targeted campaigns to generate high-quality leads, leveraging digital tools (LinkedIn, Invidis) and data-driven insights....

• Planning, implementation and monitoring of digital new customers acquisition campaigns for B2C and B2B2C e-commerce, with a minimum ROAS approach
• Performance analysis using analytics tools and KPI reporting
• Budget management (forecasting, distribution, reporting)

Management of B2B and B2B2C website content: Creation, revision and updating of product pages, category pages and landing pages, with a focus on SEO for the organic visibility and web authority, and optimization of the user experience....