Ecommerce manager állások, munkák Németországban

YOUR MISSIONAs Head of Performance Marketing, you take full ownership of all performance-driven online channels and lead a business-critical function within our eCommerce and Omnichannel setup. Combining tactical steering, data-driven optimization, and team leadership, you ensure our performance...

• Develop and implement data‑driven, multi‑channel marketing strategies for vaccine brands
• Design marketing initiatives based on market dynamics, competition, and customer insights
• Optimize the customer journey by ensuring relevant and seamless interactions across all touchpoints

• Support Product Data Management, Product Feed Management, and Product Data Distribution for key customers (e.g. Amazon and selected large customers)
• Work with end-to-end product data flows, from master data management through transformation layers to product integration and channel distribution

Marketing Process Architect: You are responsible for the end-to-end automation of our marketing processes. Your goal is to minimize manual operational effort in performance marketing through intelligent workflows....

• Cultivate a culture of collaboration, continuous learning, customer focus, and cross-disciplinary innovation.
• Inspire and guide a team of full‑stack engineers in pioneering, architecting and delivering Desktop and Web applications with integrated AI capabilities.

PR & Media: Strategic media relations including news jacking, press pitches, social media marketing, content creation with the aim of editorial media coverage in relevant industry media (online, print, TV), planning of market research projects including budgeting and management of external...

Define and execute the long-term e-commerce roadmap for ZEISS Extended Reality, including platform evolution, international scaling, and integration with brand and retail strategies....

• Close collaboration with Underwriting Managers and business units in the conception of digital insurance products
• Translation of underwriting logic, product structures, and business rules into digital solution concepts on INSTANDA

Support the development and execution of the Affiliate and Influencer marketing strategy in Germany, ensuring alignment with overall business goals and local market nuances....

• Develop and execute integrated marketing strategies that grow manuscript submissions, readership, and citations.
• Collaborate with publishers, Editors‑in‑Chief and editorial boards to shape strategic priorities.

Develop and implement communication strategies that support our digital and AI business transformation, including campaigns and stories on new digital products, platforms, and services...

Acting as a Finance Business Partner, you support the CUSTOMER function, including Central Marketing, Pricing, Loyalty (e.g. Friends programs), and Omnichannel Excellence with a strong focus on online shops...

• Identify, approach, and onboard new affiliate partners across relevant verticals.
• Negotiate commission structures and promotional opportunities.
• Relationship Management
• Act as the primary point of contact for affiliate partners.

You are at the helm of strategic product and sales management of our credit products, with a clear focus on optimising volume and margins....

Lead the development process for marketing assets, ensuring brand integrity and consistency, and manage timelines, feedback, and approvals....

• You analyze marketing and growth initiatives across the entire customer funnel and assess their impact.
• You develop and own core KPIs, dashboards, and reports for Growth and Marketing teams.
• You conduct in-depthcohort,funnel,attribution, and ROI analyses.

Go-To-Market: Execute the go-to-market plan for the DACHs, collaborating with marketing and partnerships to localize campaigns, events, and initiatives. You bring ideas to the table and actively contribute to their success....