Testing állások Németországban (marketing)

Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term...

• Lead the Acquisition Measurement team: own the Acquisition Marketing Measurement domain roadmap and prioritisation with stakeholders from both Business and Technical backgrounds.
• Contribute to OKRs and goals definitions: goals: develop clear and measurable targets based on an initiatives' scope.

• Set up, manage, and optimize display campaigns on Programmatic Advertising Platforms (DV360, Trade Desk, etc), Native platforms (Taboola, Outbrain, Criteo, etc), and GDN, including retargeting strategies.
• Ideate and brief creative concepts, collaborating with design to produce engaging ad assets.

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

• Support the development of our brand identity and visual direction
• Improve and polish UI flows (e.g. with Lovable, Figma or similar tools)
• Build and iterate landing pages (Webflow, Framer or comparable tools)
• Create marketing and launch assets (one-pagers, LinkedIn visuals, pitch materials)

Shape and localize Nordnet's growth strategy for Germany, focusing on acquisition, activation, and conversion in close collaboration with central teams....

• Support the development of customer-centric product and service ideas along the early innovation process.
• Design and execute customer validations (e.g. interviews, surveys, experiments, rapid tests) to test desirability and acceptance.