Php hyd crm javascript jquery állások Németországban (marketing)

Design and own the end-to-end lifecycle strategy for our customers (buyers and sellers) across our two main categories (Consumer Electronics and Media), from first transaction through onboarding, development, retention and reactivation, ensuring every stage is built on behavioural data and...

• Meeting & Event Management and Support
• Learning & Transformation
• Customer Engagement
• Winning with Data
• Business Intelligence
• Partner with the General Manager and Affiliate Management Team to turn priorities into action

• Own the end-to-end execution, budget allocation, and optimization of all SEA & PLA campaigns
• Own the audience segmentation strategy, specifically leveraging 1st-party data to build advanced, cohort-based bidding strategies

Working with the regional Senior CRM Managers and Performance Marketing Managers to develop and manage CRM audience segmentation strategies based on customer data and behaviour....

• Independently plan and execute the FR campaign roadmap: seasonal moments, sales activations (Soldes, Black Week, Choose, Bradery, platform pushes), launches
• Translate global brand and product strategy into FR-specific mechanics: offer logic, discount codes, timing, tone

• Create performance-focused copy for landing pages, paid social/SEA, CRM/email and additional touchpoints across the user journey
• Support with video scripts, campaign messaging, and customer-facing materials for digital and print
• Translate marketing goals into clear and consistent communication

• CRM strategy is in place, toolstack is decided and set up.
• The onboarding journey is live.
• A first CHP program (customers recruit customers) has been designed and is being tested.
• Data structure – segments, events, triggers – is documented and can be used team-wide.

• Write clear, engaging German copy across social, paid media, CRM, web, OOH, and other marketing channels.
• Develop campaign ideas, headlines, and concepts directly in German.
• Adapt and transcreate English campaigns into strong, culturally relevant German communication.

• Manage and develop a portfolio of media agencies across the DACH region (e.g. Omnicom Media Group, WPP Media, Publicis Media)
• Build and maintain meaningful relationships with key stakeholders such as Heads of AV, Investment Leads, and media planners/buyers

• You analyze marketing and growth initiatives across the entire customer funnel and assess their impact.
• You develop and own core KPIs, dashboards, and reports for Growth and Marketing teams.
• You conduct in-depthcohort,funnel,attribution, and ROI analyses.