Php home cgm javascript jquery állások Németországban (marketing)

Own end‑to‑end go‑to‑market strategy across the product lifecycle, translating product vision into differentiated messaging, positioning, and value propositions that build product brand equity and drive launch and sustainment success....

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

Support the development and execution of the Affiliate and Influencer marketing strategy in Germany, ensuring alignment with overall business goals and local market nuances....

• Lead, coach, and inspire a small team of SEA Managers - helping them grow through clear feedback, development plans, and smart processes
• Own and manage your own SEA accounts, ensuring world-class execution and measurable performance

• End-to-end responsible for the product category (Portfolio), collection of product data, and implementation of it accordingly into the portfolio;
• Development of local product strategy for the owned category and steering the sales department based on the strategy;

• Set up, activate, monitor, and optimize paid advertising campaigns across platforms including Google, Meta, YouTube, and TikTok in a cross-divisional environment
• Serve as a key contact point for external platform partners

• Support the Global Digital Brand Marketing team in daily digital communication activities across all touchpoints
• Assist in planning, creating, and publishing social media content across global platforms (Instagram, LinkedIn, Pinterest, etc.)

• Assist and support international projects within the Customer Portfolio Management Team
• Support change management activities across the entire department, helping to drive adoption and ensure sustainable implementation

• End-to-end responsible for the product category (Portfolio), collection of product data, and implementation of it accordingly into the portfolio;
• Development of local product strategy for the owned category and steering the sales department based on the strategy;

• Set up, manage, and optimize display campaigns on Programmatic Advertising Platforms (DV360, Trade Desk, etc), Native platforms (Taboola, Outbrain, Criteo, etc), and GDN, including retargeting strategies.
• Ideate and brief creative concepts, collaborating with design to produce engaging ad assets.