Performance marketing állások Németországban (marketing)

Understanding market needs and opportunities will be necessary for you to shape the future and grow our business....

• Identify and strategically develop new business opportunities in the online marketplace and ad performance areas.
• Work closely with interdisciplinary and European teams to design innovative solutions and new projects that drive our Classifieds strategy forward.

Develop and execute the EMEA KOL strategy: Identify, recruit, and manage key opinion leaders, clinical experts, and influential practitioners to strengthen the company's educational and marketing impact in the region...

• Own the creation and management of critical Sales support material in close collaboration with the Sales Enablement function.
• Translate complex logistics insights into crisp, digestible, and high-quality material for our sales teams.

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

• Develop and implement regional marketing communication campaigns in line with global strategy and budgets.
• Execute regional product and NPI launch campaigns.
• Coordinate the development of promotional materials to increase brand reach and relevance.

• Manage our Media agency relationship and ways of working for mid-EU with support from our European Media lead.
• Full budget management for paid media in the 4 markets.

• End-to-end responsible for the product category (Portfolio), collection of product data, and implementation of it accordingly into the portfolio;
• Development of local product strategy for the owned category and steering the sales department based on the strategy;

• Conduct market research and competitor analysis.
• Set and track KPIs for digital marketing performance.
• Analyze data to identify trends and insights.
• Shape Digital initiatives across Allianz entities worldwide
• Support DigitalGo2Market team activities across Allianz entities.

Execute 11teamsports' social media content plan for DE local and DE Academy channels in alignment with the global brand vision and objectives, in close collaboration with the Social Media Lead...

• You manage and optimize relevant KPIs such as brand awareness, brand visits, and orders for national and international brand media campaigns with a focus on the German market
• You orchestrate the media mix based on platforms such as DV360, Google Ads / Campaign Manager, and various social platforms

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

• Lead, coach, and inspire a small team of SEA Managers - helping them grow through clear feedback, development plans, and smart processes
• Own and manage your own SEA accounts, ensuring world-class execution and measurable performance

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

• You help to develop exciting, future-oriented concepts along the customer journey together with experts across the company
• You support in collection and analysis of customer insights to identify experience gaps

Drive Sales Activation & Lead Generation: Spearhead targeted campaigns to generate high-quality leads, leveraging digital tools (LinkedIn, Invidis) and data-driven insights....

• Create performance-focused copy for landing pages, paid social/SEA, CRM/email and additional touchpoints across the user journey
• Support with video scripts, campaign messaging, and customer-facing materials for digital and print
• Translate marketing goals into clear and consistent communication

• Develop and implement GTM strategies for European markets, ensuring alignment with global objectives.
• Lead end-to-end product launches, including planning, budgeting, execution, and performance tracking.

• Channel Ownership: Fully own our organic Instagram and TikTok channels – from concept to execution, publishing, and performance tracking.
• Content Creation: Act as both creator and creative director – develop ideas, shoot, and edit content (photo and video), including appearing on camera yourself.

Management of B2B and B2B2C website content: Creation, revision and updating of product pages, category pages and landing pages, with a focus on SEO for the organic visibility and web authority, and optimization of the user experience....