Digital experienced manager állások Németországban (marketing)

Develop Go-to-Market Strategies: Design and craft dynamic go-to-market strategies and narratives that empower the Sales team and resonate with advertising clients. Collaborate closely with the Global Ads Marketing team to ensure alignment with global messaging....

Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth...

Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth...

• You develop B2B communication concepts in close collaboration with Strategic Marketing and other internal stakeholders
• You design and manage the development of global multichannel campaigns – with a focus on digital channels – based on customer insights for the target group of ophthalmologists

• Take full ownership of the paid social engine (Meta, TikTok, Snapchat, etc.) and turn it into a growth powerhouse.
• Build and execute bold channel strategies that balance data-driven rigor with out-of-the-box creative thinking.

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

The primary responsibility of this Marketing Executive position will be to support the regional sales teams in the creation, implementation and measurement of marketing activity which builds awareness of the Ervin brand, proposition and product range, and generates demand for our products across...

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

Shape and localize Nordnet's growth strategy for Germany, focusing on acquisition, activation, and conversion in close collaboration with central teams....

• Partner with DME CSMs to validate discovery session outcomes and uncover potential use cases.
• Define customer workshop agendas, customize demos with customer assets, and follow up to confirm engagement roadmaps.

• Develop, implement, and manage marketing campaigns and editorial content for Gamegenic's social media channels, tailored to both B2C and B2B audiences.
• Support and continuously optimize owned media platforms such as Instagram, YouTube, BlueSky, Facebook, TikTok, and more.

• Develop and execute joint GTM strategies and integrated partner campaigns (digital, content, events, webinars, social)
• Own the partner marketing lifecycle: acquisition, onboarding, enablement, nurturing, MDF, reporting

Support the development and execution of the Affiliate and Influencer marketing strategy in Germany, ensuring alignment with overall business goals and local market nuances....

• Lead the development and execution of Nordnet's content strategy for the German market.
• Create and localize standout content across key customer touchpoints that educates, engages, and builds trust.

Lead end-to-end retail marketing campaigns and activations for Consumer Products in DACH, in cooperation with the commercial team to support sales and revenue goals....

Brand Strategy & Identity: Develop and implement a comprehensive brand strategy that strengthens LEKKA's identity. Ensure consistent, relevant brand messaging and a cohesive visual identity across all channels to drive brand awareness, penetration, and long-term brand equity....

• Support the development of local marketing strategy and campaign calendar in alignment with global and local objectives
• Contribute to translating customer insights into effective B2C marketing initiatives
• Assist in planning and coordinating multi-channel marketing activities

• Plan, organize, and execute regional trade shows, exhibitions, seminars and customer events etc. with full ownership of timelines, budgets, and deliverables.
• Manage vendors, agencies, and logistics partners to ensure seamless execution, cost efficiency, and brand consistency.

CRM STRATEGY & EXECUTION Develop and execute CRM strategies that drive customer engagement, retention, and revenue across multiple channels. Deliver data-driven, personalized campaigns and automated customer journeys across the full customer lifecycle to support ecommerce growth and conversion....

Build, operate and track digital campaigns across LinkedIn and Google Ads – retargeting, email automation, social media – including campaign setup, workflow implementation, lead nurturing...