Crm állások Németországban (marketing)

• Own German Retention Marketing planning and execution processes across core CRM channels, specifically push notifications and emails.
• Optimise CRM customer journeys, segmentation, targeting, and voucher programs to drive high-impact engagement and conversion.

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

• Create performance-focused copy for landing pages, paid social/SEA, CRM/email and additional touchpoints across the user journey
• Support with video scripts, campaign messaging, and customer-facing materials for digital and print
• Translate marketing goals into clear and consistent communication

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

Define and maintain the product strategy and roadmap for coding & marking equipment in line with company strategy, market trends and customer requirements....

Management of B2B and B2B2C website content: Creation, revision and updating of product pages, category pages and landing pages, with a focus on SEO for the organic visibility and web authority, and optimization of the user experience....

• Partner with aligned Sales Partners to understand client goals and objectives in order to deliver excellent customer service
• Build Media Plans and contribute to RFP responses around campaign packaging, pricing, targeting, etc.