Account executive állások Németországban (marketing)

Develop Go-to-Market Strategies: Design and craft dynamic go-to-market strategies and narratives that empower the Sales team and resonate with advertising clients. Collaborate closely with the Global Ads Marketing team to ensure alignment with global messaging....

Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth...

• Event logistics, coordination, timelines, vendor management
• Booth and collateral prep (print materials, product messaging, demos)
• Pre-show and post-show campaigns (email + follow-up workflows)
• Lead tracking, reporting, and post-event insights to improve the next show

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

• You develop B2B communication concepts in close collaboration with Strategic Marketing and other internal stakeholders
• You design and manage the development of global multichannel campaigns – with a focus on digital channels – based on customer insights for the target group of ophthalmologists

• Build, manage, and strategically develop our affiliate program
• Manage and grow international relationships with existing publishers
• Negotiate commission models, individual deals, and strategic partnerships

Brand Strategy & Identity: Develop and implement a comprehensive brand strategy that strengthens LEKKA's identity. Ensure consistent, relevant brand messaging and a cohesive visual identity across all channels to drive brand awareness, penetration, and long-term brand equity....

You design and implement Voice of Customer (VoC) programs using qualitative and quantitative methods such as surveys, interviews, focus groups and customer journey mapping, collaborating with external providers and internal stakeholders to drive product development, corporate strategy and GTM....

• Develop and execute joint GTM strategies and integrated partner campaigns (digital, content, events, webinars, social)
• Own the partner marketing lifecycle: acquisition, onboarding, enablement, nurturing, MDF, reporting

• You prepare and present marketing research findings to high level decisions makers, incorporating industry and client knowledge into your in-depth analysis
• You provide actionable recommendations to client leadership teams to help them grow their business and gain market share.

Conduct regular pre-sales activities with potential customers and/or business partners, presenting technical materials of DRAM products, including core technical parameters such as storage density, read-write speed, power consumption control, and compatibility.​...

Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term...

Channel Ownership & Scaling: Manage the full scope of the Affiliate channel, including budget management and strategic planning, optimize partner performance to achieve the target ROI...

• Manage our Media agency relationship and ways of working for mid-EU with support from our European Media lead.
• Full budget management for paid media in the 4 markets.

• You will actively shape the further development of the marketing strategy for NORSAN Netherlands
• You will be independently responsible for our social media channels (Instagram, Facebook, LinkedIn) and develop a monthly editorial and content plan

• Develop and implement regional marketing communication campaigns in line with global strategy and budgets.
• Execute regional product and NPI launch campaigns.
• Coordinate the development of promotional materials to increase brand reach and relevance.