Senior tanácsadó állások, munkák marketing kategóriában

• Assist in driving our strong growth in Surgical Ophthalmology and improving patients' vision globally
• Support the definition of the product portfolio strategy and roadmap for ZEISS Cataract Implants and Consumables, with a specific focus on Intraocular Lenses (IOL)

• Responsible for building, maintaining, and creating content for Mission flagship digital properties (social media and website)
• Develop a year-long editorial calendar designed to promote Mission priorities.
• Customize content and online engagement to promote Mission objectives.

• Take ownership of device pricing for both B2C and B2B service subscriptions.
• Manage and optimise subscriber acquisition and retention costs.
• Lead and implement indirect channel device strategy and action plans.
• Conduct competitive benchmarks and deliver ad-hoc analyses.

• Management and operational deployment of the marketing strategy
• Coordination and follow-up of briefs with UCI commercial partners, including regular meetings

• Development of marketing and product strategies set by the priorities of the division in close alignment with customer needs.
• Development and recommendation of future product and technology related concepts in consultation with R&T, operations and customers.

You will develop and implement a comprehensive global media strategy across all online and offline channels, aligning with Breitling’s overall marketing objectives and brand strategy...