Product állások, munkák marketing kategóriában

• Drive and develop e-commerce and digital marketing activities
• Promote online sales and thus increase revenue
• Identify trends and opportunities in digital channels
• Coordinate internal teams (Brand, Sales, IT, Design) and external partners

Drive Sales Activation & Lead Generation: Spearhead targeted campaigns to generate high-quality leads, leveraging digital tools (LinkedIn, Invidis) and data-driven insights....

Strategic Measurement: Drive and refine our marketing measurement framework, encompassing attribution modeling, incrementally testing, and Marketing Mix Modeling (MMM). Synthesize these insights into clear, actionable recommendations for budget allocation, channel strategy, and fueling long-term...

• Actively support all areas of product and workflow management in the business field of refractive laser technology
• Work closely with the respective product managers on innovation and product development projects for our hardware and software products and collaborate with the R&D interfaces

Development and definition of the Marketing strategy and deployment for the ecosystem, workflows, products & services: you will create strategic positioning statements for medical workflows, products and services based on a strategic situation analysis, customer insights and value propositions...

Develop and execute the EMEA KOL strategy: Identify, recruit, and manage key opinion leaders, clinical experts, and influential practitioners to strengthen the company's educational and marketing impact in the region...

• Develop, implement, and measure country‑specific marketing campaigns aligned with regional messaging and clinical evidence
• Ensure a multichannel execution, including field team activation, events, KOL engagement, media, and digital communication

• You will plan, manage and optimise the Search Engine Advertising efforts for various SMG brands
• You will work with other digital marketing channels (Social ads, programmatic, display) and are willing to step in for other channels when required

Define and maintain the product strategy and roadmap for coding & marking equipment in line with company strategy, market trends and customer requirements....

• Assist in driving our strong growth in Surgical Ophthalmology and improving patients' vision globally
• Support the definition of the product portfolio strategy and roadmap for ZEISS Cataract Implants and Consumables, with a specific focus on Intraocular Lenses (IOL)

• Identify and strategically develop new business opportunities in the online marketplace and ad performance areas.
• Work closely with interdisciplinary and European teams to design innovative solutions and new projects that drive our Classifieds strategy forward.

• Own the creation and management of critical Sales support material in close collaboration with the Sales Enablement function.
• Translate complex logistics insights into crisp, digestible, and high-quality material for our sales teams.

• Development of a mid-term vision, ambition, and strategy for our brands in the Women´s Health products sector, taking into account country-specific market conditions and cultural differences
• Design and maintenance of brand identity, ensuring brand consistency across all channels

• Develop and implement regional marketing communication campaigns in line with global strategy and budgets.
• Execute regional product and NPI launch campaigns.
• Coordinate the development of promotional materials to increase brand reach and relevance.

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

Dometic is a global outdoor tech company on a mission to make mobile living easy. Leveraging our core expertise in cooling, heating, power & electronics, mobility, and space optimization, we empower more people to connect with nature and elevate their sense of freedom in the outdoors. We achieve...

Are you passionate about social media, storytelling and movement? At MUUVR Labs AG, we are looking for a creative and confident Social Media Manager who lives and breathes content. You will shape MUUVR’s presence across Instagram, TikTok and LinkedIn and become one of the visible faces of our brand....

• Responsibility for portfolio, innovation, and consumer insights: close collaboration with local marketing and sales functions to ensure a consistent brand experience
• Developing and implementing a strategy that centers consumer needs at the heart of our innovation processes

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....