Data engineer f m d állás, munka

• Actively manage a prioritised backlog of performance improvement initiatives, driving investment cases from discovery to scale
• Run experiments to validate SEO performance hypotheses, including SEO A/B tests and custom frameworks

Your responsibilities include the design, implementation, and validation of tracking setups for websites and campaigns, as well as the development of dashboards and reports to track KPIs, SEO performance, lead quality, and campaign ROI...

• Develop and lead the global media strategy across paid, owned, and earned channels, ensuring brand consistency and market relevance
• Oversee media planning and buying across all channels – digital (social, search, display, video, programmatic, CRM) and traditional (print, OOH, ev)

• Contribute creative input during brainstorm sessions to help shape engaging social content and campaigns
• Help plan and manage the social media calendar to ensure consistent, on-brand presence across all key platforms

• Translate data into actionable insights that shape our marketing strategy and investments.
• Partner with marketing stakeholders to identify opportunities, define KPIs, and measure success.
• Build clear, engaging dashboards and reports that highlight trends and tell compelling stories.

• Support the execution of global market benchmarking projects by collecting, analyzing, and comparing industry data
• Research and evaluate company profiles, summarizing key findings and contributing to strategic recommendations for Clarios

• Participation in the development and implementation of communication strategies and communication concepts
• Preparing the content of client meetings at board and communications level
• Research and analysis

Strategic Influencer Acquisition & Management: Identify, recruit, and manage performance-oriented partnerships with creators (YouTube & Instagram). Focus on creators with proven engagement and conversion metrics....

• Establish a unified brand voice across all ALSO corporate channels.
• Develop and execute a comprehensive corporate PR and communications strategy.
• Strengthen ALSO's visibility and credibility through strategic media engagement.
• Support internal communications and employee engagement.

• Establishment and development of a (global) marketing strategy in coordination with your superior and the head of business development
• Implementation of the defined marketing mix (in cooperation with Corporate Communications and Graphic Design)
• Planning the marketing budget and monitoring costs

Content Strategy & Performance: Own and drive the content and thought leadership strategy across channels and formats, ensuring alignment with brand positioning, lead generation, and business goals....

• Client Management: Act as the first point of contact for clients regarding digital communication strategies and operational processes.
• Strategic Planning: Provide ongoing consultation and develop campaign strategies together with the Digital Planning Lead.