Online termék manager állások Németországban (marketing, média, pr)

Data enrichment: Based on the existing customer data pool, acquire the new ICP (ideal customer profile) user information via data purchase or data crawling, completing more diverse user profile, and finally raise the quality of the sales public pool, which ultimately contribute to leads scoring...

• You shape and execute our paid media strategy across Google/Bing Ads and key social platforms (Meta, TikTok, Pinterest), driving an omni-channel experience that connects our web shop, app, and physical stores
• You stay ahead of digital trends, bringing fresh tools and approaches into paid media

Strategic responsibilities: Support and implementation of a coherent international trade marketing strategy that promotes profitable growth in all markets and ensures that all activities are aligned with edding's long-term goals....

• Identify and activate key local growth levers across customer experience, marketing and commercial performance
• Co-create, localize, and structure market-specific marketing activations in alignment with global teams

• Support the development of local marketing strategy and campaign calendar in alignment with global and local objectives
• Contribute to translating customer insights into effective B2C marketing initiatives
• Assist in planning and coordinating multi-channel marketing activities

CREATING MOMENTS THAT CONNECT. You will support our team at both local and international employee events (Summer Party, Annual Conference, Winter Party, local activities, etc.) as well as at exciting customer events. To ensure we always implement the best ideas for our ‘look and feel' in our...

• Strategy: Support in the planning and implementation of strategic communication activities for Group-wide HR initiatives
• Content Creation: Create and coordinate your own communication content (e.g. text, video, presentations) in German and English, under guidance

• Manage a global team of Product Managers
• Develop and implement product & portfolio strategy
• Foster collaboration within teams and cross-functional groups to meet customer needs and business objectives

• Channel Ownership: Fully own our organic Instagram and TikTok channels – from concept to execution, publishing, and performance tracking.
• Content Creation: Act as both creator and creative director – develop ideas, shoot, and edit content (photo and video), including appearing on camera yourself.

You'll develop fresh concepts and create or adapt marketing materials – both online and offline – based on our established corporate design guidelines. Using existing photo and video assets, you'll design eye-catching graphics and ad creatives for website banners, Facebook, Instagram, display ads,...

Execute 11teamsports' social media content plan for DE local and DE Academy channels in alignment with the global brand vision and objectives, in close collaboration with the Social Media Lead...

Understanding market needs and opportunities will be necessary for you to shape the future and grow our business....

As part of the Marketing Analytics team, develop a scalable data architecture for marketing data at Sartorius, define data models, implement and maintain them in marketing and analytics platforms...

CRM STRATEGY & EXECUTION Develop and execute CRM strategies that drive customer engagement, retention, and revenue across multiple channels. Deliver data-driven, personalized campaigns and automated customer journeys across the full customer lifecycle to support ecommerce growth and conversion....

• You will actively shape the further development of the marketing strategy for NORSAN Netherlands
• You will be independently responsible for our social media channels (Instagram, Facebook, LinkedIn) and develop a monthly editorial and content plan

• Project management and Team leading
• Lead teams to leverage data and analysis to make concise and compelling recommendations to clients
• Effectively manage the relationship with the client and its suppliers (eg. Media agency) to ensure all required data is collected and validated

• Lead, coach, and inspire a small team of SEA Managers - helping them grow through clear feedback, development plans, and smart processes
• Own and manage your own SEA accounts, ensuring world-class execution and measurable performance

• You help to develop exciting, future-oriented concepts along the customer journey together with experts across the company
• You support in collection and analysis of customer insights to identify experience gaps

• Develop and Design: You design, implement and optimize the e-commerce road­map and growth initiatives aligned with business goals.
• Manage Online Shop: You oversee product content, pricing, navi­gation, UX, and onsite search to ensure a seamless, customer-centric experience.

• gain valuable insight into a globally operating communication function
• interact with a variety of departments, experts and international locations
• support, maintain and use digital communication channels (Intranet, Internet, social media and a variety of digital tools)