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• Define and continuously evolve the global brand strategy, positioning, and architecture for VARTA and additional aftermarket product brands.
• Translate global brand strategies into locally relevant activation plans that reflect customer needs, market insights, data and commercial priorities.

Own end-to-end creation of creative assets from brief to final delivery in close collaboration with regional marketing, trade marketing, digital, product marketing, brand management and Corporate Communications...

• Proven experience writing and editing documentation for an end-user audience
• Ability to quickly learn and understand complex procedures and concepts
• Ability to work with and understand functional engineering specifications for the software features/functions and the user interface

• Responsibility for the performance and profitability of B2B customer segments
• Monitoring and analyzing the B2B telecommunications market, competitor activities, and customer feedback
• Design and execution of B2B customer value management activities including quarterly and yearly campaigns

• Bring deep expertise in the road and gravel categories.
• Work with global markets, retailers, suppliers, manufacturers and development partners.
• Navigate complex internal and external relationships to keep product projects moving.
• Build persuasive product arguments and create stakeholder alignment.

PR & Media: Strategic media relations including news jacking, press pitches, social media marketing, content creation with the aim of editorial media coverage in relevant industry media (online, print, TV), planning of market research projects including budgeting and management of external...

• Supports the setup and execution of email and CRM campaigns using Braze.
• Prepares, uploads, and maintains campaign content within existing templates and processes
• Assists with audience selection and campaign configuration following predefined guidelines

• Lead departments and take care about research, request, proposal preparation and implementation (including onsite operation) and supervise other small departments
• Handle vendor contact including offer negotiation
• Execute project plan and periodical track and report on progress

Conducting comprehensive product and brand line reviews with assigned customers, including assortment recommendations, segment trend performance analysis, and development of strategies and tactics to drive sales and margin growth for both customers and Clarios....

Leading the coordination and end-to-end management of internal corporate events, from concept development and logistics to on-site execution and follow-up...

• Designing and producing digital communication materials, including brochures, flyers, infographics and social media assets
• Conceptualizing, filming and editing corporate and social media videos to communicate brand, culture and key initiatives

Own the Influencer Strategy: Develop and execute the influencer marketing strategy for VOY Weight Loss, aligning creator initiatives with business and growth objectives....

• Own the end-to-end execution, budget allocation, and optimization of all SEA & PLA campaigns
• Own the audience segmentation strategy, specifically leveraging 1st-party data to build advanced, cohort-based bidding strategies

Own shop revenue, conversion rate, average order value and contribution margin as your core KPIs, including budgeting, forecasting and delivery against plan...

• Overseeing the seamless operation and alignment of The Lab’s digital content creation processes
• Contributing to the evolution of The Lab’s digital content creation processes
• Ensuring affiliates adoption of The Lab’s Digital Content and Services

None...