Kommunikációs referens állások, munkák marketing, média, pr területen

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

Drive Sales Activation & Lead Generation: Spearhead targeted campaigns to generate high-quality leads, leveraging digital tools (LinkedIn, Invidis) and data-driven insights....

• Planning, implementation and monitoring of digital new customers acquisition campaigns for B2C and B2B2C e-commerce, with a minimum ROAS approach
• Performance analysis using analytics tools and KPI reporting
• Budget management (forecasting, distribution, reporting)

Management of B2B and B2B2C website content: Creation, revision and updating of product pages, category pages and landing pages, with a focus on SEO for the organic visibility and web authority, and optimization of the user experience....

Feladatkör röviden: - Marketing tartalmak, videók, kampányok, aktualitások kreatív ötletekkel való támogatása - Tartalmak, pl. videós kontentek gyártásának vezénylése - Részvétel a vállalkozás ügyfélélmény komponálásában kreatív és színes ötletekkel...

• Google Ads és Meta (Facebook, Instagram) hirdetési fiókok kezelése, optimalizálása
• Kampányok tervezése, indítása, finomhangolása és teljesítményük nyomon követése
• Hirdetési kreatívok (szöveg, brief, egyszerű vizuális iránymutatás) előkészítése

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

• Collaborate with the title marketing team on media strategy, budget planning, and goal setting to develop clear and inspiring briefs
• Evaluate media plans provided by our agency, in line with the brief and the wider business context and advise title managers on your recommendations

Holistic responsibility of PR strategies and cross-media communication projects for our brands, products, and corporate PR, incl. planning, internal and external controlling, and target achievement / KPI tracking...

• plan and run commercial launches,
• make all departments launch-ready (Product, Sales, Marketing, KAM, Support)
• ensure consistent messaging in every channel, including D2C
• create pitches, playbooks, and battlecards together with Marketing & Sales

• Support data collection, analysis, and reporting across EMEA community programs with a specific focus on Creative Cloud communities and product marketing initiatives
• Build and maintain dashboards, reports, surveys, and analytics for both Creative Professional and Creator audiences

• Provide high-level administrative support to the Marketing Director and the department, including complex calendar management, scheduling, and travel coordination.
• Prepare materials for key meetings, including agendas, ​coordinating presentations (PowerPoint/Google Slides), and reports.