Ppc menedzser állások Németországban (márka- és termékmenedzser)

• Support the development of local marketing strategy and campaign calendar in alignment with global and local objectives
• Contribute to translating customer insights into effective B2C marketing initiatives
• Assist in planning and coordinating multi-channel marketing activities

Provide oversight product strategy and expertise for Depth Filtration products. Function as the point of contact for questions and problem solving for internal business partners and external customers....

Drive pre-sale activities on a regular basis with potential customers and/or business partners, presenting technical materials about the products....

• Build and expand the ecosystem partner network in the region to deliver system-level solutions incorporating flash products.
• Research regional market trends, customer applications, and emerging technologies to identify focus segments and growth opportunities.
• Conduct competitor analysis.

Lead the development process for marketing assets, ensuring brand integrity and consistency, and manage timelines, feedback, and approvals....

• Development of marketing and product strategies set by the priorities of the division in close alignment with customer needs.
• Development and recommendation of future product and technology related concepts in consultation with R&T, operations and customers.

Lead strategic assessments and innovation projects focusing on x-ray imaging, computed tomography and sensor interface ASICs analyzing customer needs, technology trends, and competitive dynamics to define future product and portfolio strategies...

Develop and execute the EMEA KOL strategy: Identify, recruit, and manage key opinion leaders, clinical experts, and influential practitioners to strengthen the company's educational and marketing impact in the region...

Global Brand Leadership: You drive hand in hand with the Health Interest lead the execution of the global Cough & Cold strategy across all markets, safeguarding consistent positioning, messaging and visual identity while empowering smart local adaptations, where it drives performance....

• Strengthen and manage the flow of market insights (trends, competitors, customer data) into the business
• Deliver regular and ad hoc briefing packs for client-facing teams with tailored local insights
• Build and manage a living, searchable, and version-controlled repository for insights

• End-to-end responsible for the product category (Portfolio), collection of product data, and implementation of it accordingly into the portfolio;
• Development of local product strategy for the owned category and steering the sales department based on the strategy;

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

• Development of a mid-term vision, ambition, and strategy for our brands in the Women´s Health products sector, taking into account country-specific market conditions and cultural differences
• Design and maintenance of brand identity, ensuring brand consistency across all channels

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

Define and maintain the product strategy and roadmap for coding & marking equipment in line with company strategy, market trends and customer requirements....