F b manager m w d állások Németországban (márka- és termékmenedzser)

Develop Go-to-Market Strategies: Design and craft dynamic go-to-market strategies and narratives that empower the Sales team and resonate with advertising clients. Collaborate closely with the Global Ads Marketing team to ensure alignment with global messaging....

Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth...

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

• Actively drive the development and communication of product development projects in close collaboration with all stakeholders
• Contribute to the product development roadmap by conducting market research to identify customer needs and resulting product requirements

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

• Stay up-to-date with the latest marketing trends and best practices to apply this knowledge to campaign development and execution
• Closely review the campaign performance to support strategic data based decisions

Conducting comprehensive product and brand line reviews with assigned customers, including assortment recommendations, segment trend performance analysis, and development of strategies and tactics to drive sales and margin growth for both customers and Clarios....

Campaign Production: End-to-end management of 360° campaign productions (TV, OOH, Audio but main focus on digital campaigns) and coordination of external agencies and production partners....

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

• Develop, implement, and measure country‑specific marketing campaigns aligned with regional messaging and clinical evidence
• Ensure a multichannel execution, including field team activation, events, KOL engagement, media, and digital communication

• Responsible for product development, product marketing and lifecycle management of Milwaukee® PPE and workwear products
• Conduct market research in the PPE segment and competitive analysis

Define and maintain the product strategy and roadmap for coding & marking equipment in line with company strategy, market trends and customer requirements....

Lead global brand strategy and activation, turning positioning, narrative, and brand personality into campaigns, social content, and culturally relevant activations that connect with audiences and deliver measurable impact....

Strategic responsibilities: Support and implementation of a coherent international trade marketing strategy that promotes profitable growth in all markets and ensures that all activities are aligned with edding's long-term goals....

• Support the development of local marketing strategy and campaign calendar in alignment with global and local objectives
• Contribute to translating customer insights into effective B2C marketing initiatives
• Assist in planning and coordinating multi-channel marketing activities

• plan and run commercial launches,
• make all departments launch-ready (Product, Sales, Marketing, KAM, Support)
• ensure consistent messaging in every channel, including D2C
• create pitches, playbooks, and battlecards together with Marketing & Sales

Drive pre-sale activities on a regular basis with potential customers and/or business partners, presenting technical materials about the products....

• Build and expand the ecosystem partner network in the region to deliver system-level solutions incorporating flash products.
• Research regional market trends, customer applications, and emerging technologies to identify focus segments and growth opportunities.
• Conduct competitor analysis.

Conduct regular pre-sales activities with potential customers and/or business partners, presenting technical materials of DRAM products, including core technical parameters such as storage density, read-write speed, power consumption control, and compatibility.​...

• Development of marketing and product strategies set by the priorities of the division in close alignment with customer needs.
• Development and recommendation of future product and technology related concepts in consultation with R&T, operations and customers.