Bár és munkaügyi vezető állások Külföldön (márka- és termékmenedzser)

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

Develop Go-to-Market Strategies: Design and craft dynamic go-to-market strategies and narratives that empower the Sales team and resonate with advertising clients. Collaborate closely with the Global Ads Marketing team to ensure alignment with global messaging....

Lead end-to-end retail marketing campaigns and activations for Consumer Products in DACH, in cooperation with the commercial team to support sales and revenue goals....

Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth...

Support the development and execution of the Affiliate and Influencer marketing strategy in Germany, ensuring alignment with overall business goals and local market nuances....

Lead global brand strategy and activation, turning positioning, narrative, and brand personality into campaigns, social content, and culturally relevant activations that connect with audiences and deliver measurable impact....

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

• Actively drive the development and communication of product development projects in close collaboration with all stakeholders
• Contribute to the product development roadmap by conducting market research to identify customer needs and resulting product requirements

• Stay up-to-date with the latest marketing trends and best practices to apply this knowledge to campaign development and execution
• Closely review the campaign performance to support strategic data based decisions

• Develop and implement GTM strategies for European markets, ensuring alignment with global objectives.
• Lead end-to-end product launches, including planning, budgeting, execution, and performance tracking.

Conducting comprehensive product and brand line reviews with assigned customers, including assortment recommendations, segment trend performance analysis, and development of strategies and tactics to drive sales and margin growth for both customers and Clarios....

Campaign Production: End-to-end management of 360° campaign productions (TV, OOH, Audio but main focus on digital campaigns) and coordination of external agencies and production partners....

Global Brand Manager CardioMetabolics (Diabetes)About AbbottAt Abbott, our mission is simple and powerful: to help people live healthier, fuller lives. With a presence in more than 160 countries and over 114,000 colleagues collaborating worldwide, we are dedicated to advancing innovation across...

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

• You will further develop our international marketing strategy – creatively, data-based and cross-channel
• You will lead and inspire our marketing team and bring a breath of fresh air to brand identity, campaigns and communication

Define and maintain the product strategy and roadmap for coding & marking equipment in line with company strategy, market trends and customer requirements....

• Develop, implement, and measure country‑specific marketing campaigns aligned with regional messaging and clinical evidence
• Ensure a multichannel execution, including field team activation, events, KOL engagement, media, and digital communication

• Responsible for product development, product marketing and lifecycle management of Milwaukee® PPE and workwear products
• Conduct market research in the PPE segment and competitive analysis

Plan and execute go-to-market activities for trade fairs, distributor marketing programs, and regional sales campaigns across the EU and selected global markets...

Strategic responsibilities: Support and implementation of a coherent international trade marketing strategy that promotes profitable growth in all markets and ensures that all activities are aligned with edding's long-term goals....