Market research manager állások Budapesten (márka- és termékmenedzser)

• Support the development of technical proposals to carriers for transmission infrastructure–related solutions.
• Prepare draft quotations/technical proposals based on tender requirements or customer requirements.

• A meglévő B2B szolgáltatásportfólió stratégiai vezetése, rövid- és középtávú termékambíciók, tervek és roadmap kialakítása a társterületekkel (sales, marketing, tech) együttműködésben
• A roadmap megvalósításának irányítása, KPI-ok meghatározása, nyomon követése és teljesülésük biztosítása

• You will translate brand strategy into flawless in-market execution across channels — modern trade, wholesale and on-trade — partnering closely with Sales and Brand teams
• Own the Trade Marketing calendar: promo planning, channel programs, activations and seasonal peaks from idea to execution

• Supporting the Brand Manager in the execution of brand strategies, including both ATL and BTL marketing initiatives.
• Planning and delivering brand activations on time and within budget
• Coordinating closely with creative and media agencies to ensure consistent brand messaging

• Create and continuously maintain optical product master data in the SAP system
• Execute new product introductions (creation, testing, coordination with relevant departments, go-live)
• Prepare and implement price changes
• Create reports, analyses, and other documentation

Develop value propositions and messaging for AI-enabled GI (Gastrointestinal) diagnostics and clinical workflow solutions Create distributor and clinician-facing sales tools (brochures, pitch decks, objection handling, etc.) Prepare launch assets for GI congresses, digital health events, webinars...

• Present and promote Krka’s brands and Krka with effective marketing skills
• Propose, prepare and develop marketing strategies and tactics for brands and ensure their implementation through regular controls and evaluation