Junior software developer állások, munkák márka- és termékmenedzser kategóriában

• Conduct competitive and market analyses for products in the EMEA region
• Analyze customer requirements, prepare findings, and derive corresponding product specifications
• Support product launches across all aspects of the marketing mix
• Create documentation for internal and external stakeholders

• Strengthen and manage the flow of market insights (trends, competitors, customer data) into the business
• Deliver regular and ad hoc briefing packs for client-facing teams with tailored local insights
• Build and manage a living, searchable, and version-controlled repository for insights

• Develop and Design: You design, implement and optimize the e-commerce road­map and growth initiatives aligned with business goals.
• Manage Online Shop: You oversee product content, pricing, navi­gation, UX, and onsite search to ensure a seamless, customer-centric experience.

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

• Assist in driving our strong growth in Surgical Ophthalmology and improving patients' vision globally
• Support the definition of the product portfolio strategy and roadmap for ZEISS Cataract Implants and Consumables, with a specific focus on Intraocular Lenses (IOL)

Define and maintain the product strategy and roadmap for coding & marking equipment in line with company strategy, market trends and customer requirements....

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation