Junior projekt menedzser állások, munkák márka- és termékmenedzser kategóriában

Global Brand Leadership: You drive hand in hand with the Health Interest lead the execution of the global Cough & Cold strategy across all markets, safeguarding consistent positioning, messaging and visual identity while empowering smart local adaptations, where it drives performance....

Develop and execute the EMEA KOL strategy: Identify, recruit, and manage key opinion leaders, clinical experts, and influential practitioners to strengthen the company's educational and marketing impact in the region...

• Drive and develop e-commerce and digital marketing activities
• Analyze KPIs and performance data to optimize campaigns and conversion
• Identify trends and opportunities in digital channels
• Coordinate internal teams (Brand, Sales, IT, Design) and external partners

• Conduct competitive and market analyses for products in the EMEA region
• Analyze customer requirements, prepare findings, and derive corresponding product specifications
• Support product launches across all aspects of the marketing mix
• Create documentation for internal and external stakeholders

• Strengthen and manage the flow of market insights (trends, competitors, customer data) into the business
• Deliver regular and ad hoc briefing packs for client-facing teams with tailored local insights
• Build and manage a living, searchable, and version-controlled repository for insights

• You will actively shape the further development of the marketing strategy for NORSAN Netherlands
• You will be independently responsible for our social media channels (Instagram, Facebook, LinkedIn) and develop a monthly editorial and content plan

• End-to-end responsible for the product category (Portfolio), collection of product data, and implementation of it accordingly into the portfolio;
• Development of local product strategy for the owned category and steering the sales department based on the strategy;

• Develop and deliver global educational programs and materials (live and digital).
• Support planning and execution of international scientific initiatives (e.g. advisory boards, expert meetings).
• Coordinate adaptation of global materials for affiliates, ensuring scientific accuracy and brand alignment.

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

• Assist in driving our strong growth in Surgical Ophthalmology and improving patients' vision globally
• Support the definition of the product portfolio strategy and roadmap for ZEISS Cataract Implants and Consumables, with a specific focus on Intraocular Lenses (IOL)

Define and maintain the product strategy and roadmap for coding & marking equipment in line with company strategy, market trends and customer requirements....

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation

Holistic responsibility of PR strategies and cross-media communication projects for our brands, products, and corporate PR, incl. planning, internal and external controlling, and target achievement / KPI tracking...

• You are tasked with supporting the further development of the Horeca Own Brands, with a particular focus on Metro Chef and Rioba.
• You will collaborate closely with cross-functional teams to achieve this goal.

Developing a comprehensive understanding of the lawyers and clients in Germany and globally in order to drive strategic priorities, including client engagement and relationship building...

• Implement annual strategic and operational plans for DEPA & ELRO.
• Monitor market trends and competitive landscape.
• Support new product launches and manage lifecycle.
• Collaborate with sales team to achieve business objectives.
• Execute marketing campaigns and organize events.

You define and implement pricing and promotional strategies to drive growth, revenue, and market share within diverse customer segments including Enterprise/Key Accounts, Resellers, and Domain Investors...

Drive pre-sale activities on a regular basis with potential customers and/or business partners, presenting technical materials about the products....

• Development of marketing and product strategies set by the priorities of the division in close alignment with customer needs.
• Development and recommendation of future product and technology related concepts in consultation with R&T, operations and customers.