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• You will further develop our international marketing strategy – creatively, data-based and cross-channel
• You will lead and inspire our marketing team and bring a breath of fresh air to brand identity, campaigns and communication

Head of Marketing (m/w/d) Head of Marketing (m/w/d) Focus on brand, growth and rebuilding marketing around AI You own brand, demand and marketing's contribution to revenue. You translate company strategy into a plan that prioritises rather than lists, and then you run it. You take over a motivated...

• Develop and execute targeted outbound sales campaigns to generate high-quality leads and opportunities.
• Collaborate with the sales team to align messaging, identify ideal customer profiles, and optimise lead nurturing tactics.

• Develop & implement Regional Marketing Strategy aligned with global objectives and tailored to local market needs across EMEA Region.
• Ensure alignment with commercial goals, such as revenue growth, market share expansion, and profitability.

• Act as the category expert for key international wholesale accounts, translating consumer and operator trends into actionable commercial initiatives.
• Build category visions tailored to different customer channels, supporting strategic customer engagement and business development.

Drive revenue and profitability of the assigned product segment by being hungry and willing to win in a challenging and dynamic business environment...

• Leading divisional product marketing activities, including management of 2 direct reports
• Driving technical review meetings with key customers to expand Sentronics AP market share

Strategic Joint Business Planning: Own the marketing relationship with Burgermeister, Burgervision, and Mmaah. Co-create and align on comprehensive Growth Joint Business Plans (JBPs) that drive mutual volume and brand loyalty....

• Your platform and content strategy is in place: You have prioritized which channels and formats we use first – and can justify why.
• The content pillars are defined, the brand tone of voice is translated into a social imagery.