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• Leading divisional product marketing activities, including management of 2 direct reports
• Driving technical review meetings with key customers to expand Sentronics AP market share

Manage and Develop the Partner Ecosystem: Manage the identification, evaluation, onboarding, and ongoing management of partners such as venture builders, investors, corporates, universities, founders, institutions, and governments worldwide. Maintain partner relationships and coordinate regular...

Strategic Joint Business Planning: Own the marketing relationship with Burgermeister, Burgervision, and Mmaah. Co-create and align on comprehensive Growth Joint Business Plans (JBPs) that drive mutual volume and brand loyalty....

• Develop and execute targeted outbound sales campaigns to generate high-quality leads and opportunities.
• Collaborate with the sales team to align messaging, identify ideal customer profiles, and optimise lead nurturing tactics.

Development of a mid-term vision, ambition, and strategy for our brands in the respiratory (Sinupret) or women´s health (Canephron) products sector, taking into account country-specific market conditions and cultural differences...

• Act as the category expert for key international wholesale accounts, translating consumer and operator trends into actionable commercial initiatives.
• Build category visions tailored to different customer channels, supporting strategic customer engagement and business development.

Drive revenue and profitability of the assigned product segment by being hungry and willing to win in a challenging and dynamic business environment...