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• Management of the assigned product portfolio
• Planning and execution of new product launches
• Development of marketing materials in cooperation with internal and external stakeholders
• Mapping patient journeys for new products
• Direct and ongoing collaboration with HQ

Lead the development process for marketing assets, ensuring brand integrity and consistency, and manage timelines, feedback, and approvals....

• Continuously define and evolve our brand strategy (corporate and global products), architecture, and positioning
• Ensure compliance with brand guidelines, CI/CD standards, and design principles across all markets and functions and act as the central point of contact for strategic brand questions