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You set a clear, future‑focused EMEA marketing strategy that accelerates growth and strengthens market leadership across diverse countries and business contexts....

• Continuously define and evolve our brand strategy (corporate and global products), architecture, and positioning
• Ensure compliance with brand guidelines, CI/CD standards, and design principles across all markets and functions and act as the central point of contact for strategic brand questions

• Co-Develop and execute retail media strategies across priority EU markets (e.g., UK, Germany, Netherlands, Nordics, France)
• Plan and manage campaigns across retailer platforms (e.g., sponsored search, display, onsite activations)

• Managing day-to-day website content operations in Typo3, including planning, uploading, quality assurance, publishing and optimization
• Guiding content owners and coordinating website initiatives such as landing pages, campaigns and relaunch activities

Develop annual / quarterly partner marketing plans aligned with overall business objectives, including budget management....