Mák szakértő ügyintéző állások, munkák márka- és termékmenedzser kategóriában

részt veszel a Szerencsejáték Zrt. vonzó, fiatalos, márkakommunikációs stratégiájának kialakításában, gondozásában, folyamatos fejlesztésében és támogatod annak betartását a szervezeten belül,...

• Own the product roadmap for TraderTV Academy: define priorities, plan releases, and align work to business goals.
• Turn ideas and needs into execution: write requirements, user stories, acceptance criteria, and manage the backlog.

• You will translate brand strategy into flawless in-market execution across channels — modern trade, wholesale and on-trade — partnering closely with Sales and Brand teams
• Own the Trade Marketing calendar: promo planning, channel programs, activations and seasonal peaks from idea to execution

• Ensure that our global love brands are in local consumers mind, heart and home
• Understand different target audiences, how to reach them and fulfill their needs
• Monitor and analyze business results (Nielsen, and internal data) with recommendation for actions to drive brand growth

Strategic responsibilities: Support and implementation of a coherent international trade marketing strategy that promotes profitable growth in all markets and ensures that all activities are aligned with edding's long-term goals....

• Build and expand the ecosystem partner network in the region to deliver system-level solutions incorporating flash products.
• Research regional market trends, customer applications, and emerging technologies to identify focus segments and growth opportunities.
• Conduct competitor analysis.

Drive pre-sale activities on a regular basis with potential customers and/or business partners, presenting technical materials about the products....

Lead strategic assessments and innovation projects focusing on x-ray imaging, computed tomography and sensor interface ASICs analyzing customer needs, technology trends, and competitive dynamics to define future product and portfolio strategies...

• Main contact with suppliers and distributors.
• Negotiation of purchase prices and discounts.
• Weekly stock management, re-ordering quantities.
• Overall HW lifecycle management up to sell-out activities.
• Decide on accessories set-up in Salt’s 100 Stores.
• Organise sales incentives and special actions.

• Lead global marketing and product launch plans to drive adoption
• Conduct market research and identify new opportunities
• Execute integrated campaigns that create awareness and demand
• Build relationships with KOLs and support sales teams
• Collaborate with cross-functional teams to align strategies

Further development and localization of global marketing campaigns: You will be responsible for adapting, optimizing and independently developing impactful 360° marketing strategies for the French and Belgium markets – based on global initiatives and local market requirements....

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

• Development and implementation of market launch strategies for Edenred‘s EV products to achieve a strong positioning in the mobility ecosystem
• Use of generative AI tools for faster campaign creation, personalisation and content optimisation