It technical analyst gyakornok pécs állások, munkák márka- és termékmenedzser kategóriában

• Különböző márkák stratégiájának és működésének megismerése.
• Gyakorlati tapasztalatszerzés a brandépítés és pozicionálás területén.
• Valós projektekben való részvétel.
• Személyre szabott visszacsatolás és folyamatos egyéni fejlődés.

• You have nearly finished your studies or have already completed a Bachelor's or master's degree in Business administration, Marketing, Communication, Media Studies, or a related field.
• Fluency in both German and English completes your profile perfectly.

• Conduct competitive and market analyses for products in the EMEA region
• Analyze customer requirements, prepare findings, and derive corresponding product specifications
• Support product launches across all aspects of the marketing mix
• Create documentation for internal and external stakeholders

• Support the creation of global marketing materials including customer presentations and sales tools
• Collate competitive and market analyses for products and services in ophthalmology
• Collaborate in the activities and programs of the strategic marketing team for presbyopia refractive workflow

Support the execution of Germany-specific marketing activities across digital and offline channels to help boost brand visibility and community engagement....

• Assist in driving our strong growth in Surgical Ophthalmology and improving patients' vision globally
• Support the definition of the product portfolio strategy and roadmap for ZEISS Cataract Implants and Consumables, with a specific focus on Intraocular Lenses (IOL)