Kommunikációs munkatárs állások Németországban (cégvezetés, menedzsment)

• Own the market success and financial performance of the Value / Basic hydraulic breaker product portfolio
• Define competitive positioning and portfolio strategy to win in price‑driven market segments

• plan and run commercial launches,
• make all departments launch-ready (Product, Sales, Marketing, KAM, Support)
• ensure consistent messaging in every channel, including D2C
• create pitches, playbooks, and battlecards together with Marketing & Sales

• Identify and activate key local growth levers across customer experience, marketing and commercial performance
• Co-create, localize, and structure market-specific marketing activations in alignment with global teams

• Manage and strategic develop HSBC Germany's corporate communications, including agenda setting, storytelling and monitoring – in alignment with the strategic positioning of HSBC Group and HBCE.
• Plan and implement integrated communication campaigns in conventional and social media

Lead strategic assessments and innovation projects focusing on x-ray imaging, computed tomography and sensor interface ASICs analyzing customer needs, technology trends, and competitive dynamics to define future product and portfolio strategies...