Sales Capability Lead

Sales Capability Lead - As indirect channels play a critical role in commercial growth, building strong capabilities in the field is key to winning in the market. By developing Indirect Business Developers and their leaders directly in the field, the role turns capability into results and potential into performance. Closely connected to real market outcomes, it identifies development opportunities, activates Sales Academy learning, and transforms insight into impact.

This is a hands-on, field-driven role, working side by side with sales teams and leaders to elevate execution, embed winning sales behaviours, and make sure knowledge is not just learned, but lived where it matters most: in the market.

• Develop the capability of Sales Team Leaders and their teams to unlock team potential and drive sustainable performance
• Implement the sales and capability development strategy, strengthening leaders’ ability to build on-the-job capabilities for Business Developers
• Support sales leaders in clearly connecting individual and team targets to overall sales strategy
• Lead by example and promote a “Listen, understand & act” mindset across sales teams
• Help sales leaders translate customer feedback into development needs and effective selling solutions through coaching and role plays
• Drive efficiency and effectiveness in capability building by leveraging new technologies and modern learning methodologies
• Continuously assess individual and team performance together with sales leaders and act proactively on development needs
• Address performance gaps through the rapid deployment of relevant capabilities, skills, and tools
• Identify and implement innovative capability-building solutions leveraging the P4G platform
• Partner with Talent Development and Talent Acquisition teams in close collaboration with Sales Leadership and HR
• Build best-in-class channel and portfolio knowledge across sales teams
• Establish strong relationships and trust within Sales and across internal and external stakeholders
• Actively support and embed our Culture principles across Commercial functions

• 3+ years experience in Sales Management role with a proven track record
• Advance English knowledge
• Bachelor’s degree in Business or a related field, or equivalent professional experience
• In depth commercial understanding and strong business acumen
• Ability to work on own initiative, with strong planning and organisational skills
• Strong people management & development skills, and experience coaching others to enhance performance
• Highly energetic, enthusiastic and creative with the ability to build strong internal customer

• Competitive salary
• Bonus
• Cafeteria
• Life and personal accident insurance
• Medical insurance (Medicare)
• Employee share program
• Internal training, coaching and mentoring programs
• Employee Assistance Program (life management and psychological counseling support)
• Discounted meals at the on-site cafeteria
• Unlimited product consumption at the workplace
• Community events
• Company car

ABOUT YOUR NEW TEAM

We are Coca-Cola Hellenic, a growth-focused consumer goods business and strategic bottling partner of the Coca-Cola Company. We bottle, distribute and sell an unrivalled range of products in 29 markets in Europe, Africa and Eurasia. As we do, we create value for all stakeholders, support socio-economic growth and build a more positive environmental impact.

We bring together more than 30,000 people from over 70 nationalities, coming from five continents. The diversity of our markets, from mature to emerging economies, provides a wide range of attractive opportunities for growth.

We nurture our talents. We give opportunities to people across all functions and levels, as well as different geographies, backgrounds and education. We are willing to take a risk on the people we believe in, even if they don’t have the perfect experience. We have faith in what every person can be.

And although we have so much to be proud of, we always stay humble. We believe the real magic happens – for us and for you – when we OPEN UP."

At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success.