• Maintain and update the e-commerce website and marketplace listings, including product information and promotional campaigns.
• Create and optimize digital assets such as email campaigns, social media posts, and online ads.
• Monitor website and marketplace traffic, sales, and customer behavior using analytics tools to identify opportunities for improvement and optimize website performance
• Implement digital marketing campaigns across various channels such as email, social media, and online advertising

TEAM

• The E-commerce Coordinator will be a member of the E-commerce team within the Digital department, with no direct managerial responsibilities.
   

MAIN ACTIVITIES

• Maintain and update the brand's e-commerce website and marketplaces, ensuring accuracy and consistency of product information, pricing, and promotions.
• Manage the product catalog on the e-commerce website and marketplaces, ensuring that it is up to date and optimized for search engines.
• Manage product feeds for various shopping channels, marketplaces and affiliates.
• Monitor and analyze website and marketplace metrics, identify trends, and make data-driven recommendations to improve the user experience and increase conversions.
• Collaborate with the Marketing team to ensure that the e-commerce website and marketplaces are aligned with the brand's overall marketing and branding strategy.
• Troubleshoot website and marketplaces issues, liaising with technical support as needed.
• Provide various content to advertising agencies and follow-up on implementation.
• Stay up to date with the latest e-commerce and digital marketing trends and make recommendations for new initiatives or improvements to existing processes.
• Assist the digital and e-commerce team with daily tasks.
• Participate in various digital projects.