Consumer Journey Manager (fixed-term till 08/2027 - with a possibility to be extended)

Cég neve

JTI Hungary Zrt.
Munkavégzés helye

1095 Budapest, Lechner Ödön fasor 7.

Egyéb juttatások
- Céges autó
- Mobiltelefon
- Egészségpénztár
- Cafeteria
- Szakmai tréningek
- Nyelvtanulás támogatása
- Munkába járás támogatás
- Egészségbiztosítás
- Sport támogatás
- Élet- és balesetbiztosítás
Munkaidő, foglalkoztatás jellege
- Teljes munkaidő
- Alkalmi munka
- Alkalmazotti jogviszony
- Általános munkarend
Biztosított eszközök
- Laptop
- Workstation
- Headset
- Mobiltelefon
- Céges autó
Elvárások
- Angol felsőfok és
- Magyar felsőfok
- 3-5 év tapasztalat
- Egyetem
- 'B' kat. jogosítvány

Céges autó Mobiltelefon Egészségpénztár Cafeteria Szakmai tréningek Nyelvtanulás támogatása Munkába járás támogatás Egészségbiztosítás Sport támogatás Élet- és balesetbiztosítás

Teljes munkaidő Alkalmi munka Alkalmazotti jogviszony Általános munkarend

Laptop Workstation Headset Mobiltelefon Céges autó

Angol felsőfok és Magyar felsőfok 3-5 év tapasztalat Egyetem 'B' kat. jogosítvány

Állás elmentve

A hirdetést eltávolítottuk a mentett állásai közül.

A hirdetés adatait sikeresen elküldte az email címére.

Responsibilities

As a Consumer Journey Manager, you will play a critical role in designing and optimizing consumer activation initiatives. Your focus will be on enhancing the consumer experience across various touchpoints, aligning with brand objectives, and ensuring optimal return on investment (ROI). You’ll collaborate with cross-functional teams to execute brand strategies and drive business growth, and monitor performance using the Commercial Engine important metric framework.

Your responsibilities:

Drive Consumer Journey Strategy for RRP Brands by designing quality input for consumer activation initiatives and omnichannel engagement. Optimize omnichannel engagement and transform strategy and deployment programs to meet brand objectives.
Co-Develop and implement Brand Activation Plan: Partner with internal collaborators to supervise and evaluate the effectiveness of brand activation programs. Increase brand value at optimal costs through consumer acquisition and retention tools, direct consumer activation materials (including digital channels), and communication materials.
Lead cross-functional teams in driving brand strategies and recommending impactful actions. Manage and coordinate internal partners to ensure alignment and consistency in consumer experience initiatives.
Analyze program efficiency with commercial engine metrics to update brand performance and understand local consumer needs and trends. Provide regular evaluations and recommendations.
Oversee and control brand and activation budget and performance by supervising the entire consumer experience funnel to ensure optimal ROI.
Identify commercial priorities and needs, optimizing investment and resource allocation through the commercial engine KPI framework in line with local regulations and brand strategy.

Requirements

University degree or equivalent experience preferred
Experience in activation, marketing, trade marketing or sales in FMCG
Proven expertise in 360° marketing management and strategy development
Strong analytical approach and ability to synthesize data and understand consumer behavior and performance metrics
Commercially driven with strong influencing and leadership skills
Proven project management capabilities with the ability to prioritize and focus on what matters
Proficient in English and Hungarian

Workplace extras

Cafe
Corporate events
Dog friendly
Play corner

How to apply

Please attach your CV in English, as it is a requirement for this role.

Important side notes: The application window closes on 25 March 2026. This is a fixed-term opportunity until August 2027, with the possibility of extension.

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