{"id":453,"date":"2023-02-18T23:14:59","date_gmt":"2023-02-18T22:14:59","guid":{"rendered":"https:\/\/www.profession.hu\/rolunk\/?p=453"},"modified":"2023-04-13T16:54:33","modified_gmt":"2023-04-13T14:54:33","slug":"a-kuldetes-iranyit-nem-a-celszamok","status":"publish","type":"post","link":"https:\/\/www.profession.hu\/rolunk\/2023\/02\/18\/a-kuldetes-iranyit-nem-a-celszamok\/","title":{"rendered":"A k\u00fcldet\u00e9s ir\u00e1ny\u00edt, nem a c\u00e9lsz\u00e1mok"},"content":{"rendered":"<p><strong>A Profession.hu misszi\u00f3ja sz\u00e1munkra nem egy megfoghatatlan, hangzatos \u00edg\u00e9ret, hanem a h\u00e9tk\u00f6znapjaink k\u00e9zzel foghat\u00f3 val\u00f3s\u00e1ga: a k\u00fcldet\u00e9s\u00fcnk, hogy \u00f6sszehozzuk az \u00e1ll\u00e1skeres\u0151ket a munkaad\u00f3kkal, a lehet\u0151 legt\u00f6bb min\u0151s\u00e9gi inform\u00e1ci\u00f3 biztos\u00edt\u00e1s\u00e1val.<\/strong><\/p>\n<p>\u201e<i>Amikor munkaad\u00f3kat \u00e9s \u00e1ll\u00e1skeres\u0151ket k\u00f6t\u00fcnk \u00f6ssze, akkor a j\u00f6v\u0151j\u00fcket \u00e9p\u00edtj\u00fck.<\/i>\u201d \u2013 mondja D\u00f3ri, a B2B marketing csapat vezet\u0151je, amikor a Profession.hu k\u00fcldet\u00e9s\u00e9r\u0151l besz\u00e9lget\u00fcnk.<\/p>\n<p>Azon dolgozunk, hogy ha \u00e1ll\u00e1st keresel, a Profession.hu legyen az els\u0151, ami eszedbe jut \u2013 tal\u00e1n pont \u00edgy ker\u00fclt\u00e9l most te is erre az oldalra.<\/p>\n<p>Munk\u00e1nk sor\u00e1n az online marketing teljes t\u00e1rh\u00e1z\u00e1t haszn\u00e1ljuk. B2B oldalon k\u00fcl\u00f6nb\u00f6z\u0151 tartalmak l\u00e9trehoz\u00e1s\u00e1val t\u00e1mogatjuk az \u00e9rt\u00e9kes\u00edt\u0151 kolleg\u00e1ink munk\u00e1j\u00e1t, illetve szakmai rendezv\u00e9nyeket is szervez\u00fcnk. A B2C csapat pedig \u00e1ll\u00e1skeres\u0151i szemmel kezeli a marketing megold\u00e1sokat, \u00e9s azon dolgozik, hogy az \u00e1ll\u00e1saj\u00e1nlatok min\u00e9l t\u00f6bb \u00e1ll\u00e1skeres\u0151t el\u00e9rjenek, bevetve ehhez a marketing csatorn\u00e1k teljes disztrib\u00faci\u00f3j\u00e1t.<\/p>\n<p>Mi tartjuk a kez\u00fcnkben a Profession.hu eDM kamp\u00e1nyait, legyen sz\u00f3 az \u00e1ll\u00e1skeres\u0151knek sz\u00f3l\u00f3 c\u00e9lzott \u00fczenetekr\u0151l vagy a B2B h\u00edrleveleinkr\u0151l, mi gy\u00e1rtatjuk a TikTok csatorn\u00e1nkra ker\u00fcl\u0151 anyagokat, mi monitorozzuk a Facebook \u00e9s Insta oldalaink minden rezd\u00fcl\u00e9s\u00e9t, \u00e9s n\u00e1lunk fut \u00f6ssze minden sz\u00e1l, ami az \u00e1ll\u00e1skeres\u00e9ssel kapcsolatos tartalmakkal kapcsolatos.<\/p>\n<p>Azon is sokat dolgozunk, hogy min\u00e9l t\u00f6bben megismerj\u00e9k a munkaer\u0151piac aktu\u00e1lis helyzet\u00e9t, PR megjelen\u00e9sekben, HR szakmai podcast ad\u00e1sokban besz\u00e9l\u00fcnk err\u0151l, de \u00f6tletel\u00fcnk image vide\u00f3kon \u00e9s feliratkoztat\u00f3 nyerem\u00e9nyj\u00e1t\u00e9kokon is.<\/p>\n<p>Hogyan \u00e1ll \u00f6ssze a div\u00edzi\u00f3nk? M\u00e1r t\u00f6bb mint 10 f\u0151 foglalkozik marketing feladatokkal. Bal\u00e1zs, a marketing igazgat\u00f3 ir\u00e1ny\u00edt\u00e1s\u00e1val 3 csapat dolgozik a k\u00fcl\u00f6nb\u00f6z\u0151 ter\u00fcleteken. K\u00fcl\u00f6n csapat foglalkozik a B2C \u00e9s a B2B marketing folyamatokkal \u00e9s a v\u00e1llalati image feladatokkal is.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Azon dolgozunk, hogy ha \u00e1ll\u00e1st keresel, a Profession.hu legyen az els\u0151, ami eszedbe jut.<\/p>\n","protected":false},"author":3,"featured_media":915,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-453","post","type-post","status-publish","format-standard","hentry","category-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A k\u00fcldet\u00e9s ir\u00e1ny\u00edt, nem a c\u00e9lsz\u00e1mok - Profession.hu<\/title>\n<meta name=\"description\" content=\"Azon dolgozunk, hogy ha \u00e1ll\u00e1st keresel, a Profession.hu legyen az els\u0151, ami eszedbe jut.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.profession.hu\/rolunk\/2023\/02\/18\/a-kuldetes-iranyit-nem-a-celszamok\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A k\u00fcldet\u00e9s ir\u00e1ny\u00edt, nem a c\u00e9lsz\u00e1mok\" \/>\n<meta property=\"og:description\" content=\"Azon dolgozunk, hogy ha \u00e1ll\u00e1st keresel, a Profession.hu legyen az els\u0151, ami eszedbe jut.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.profession.hu\/rolunk\/2023\/02\/18\/a-kuldetes-iranyit-nem-a-celszamok\/\" \/>\n<meta property=\"og:site_name\" content=\"Profession.hu\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-18T22:14:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-13T14:54:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.profession.hu\/rolunk\/wp-content\/uploads\/2023\/02\/montazs_marketing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"rakasz.istvan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Szerz\u0151:\" \/>\n\t<meta name=\"twitter:data1\" content=\"rakasz.istvan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Becs\u00fclt olvas\u00e1si id\u0151\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 perc\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"A k\u00fcldet\u00e9s ir\u00e1ny\u00edt, nem a c\u00e9lsz\u00e1mok - 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