{"id":4567,"date":"2020-01-02T08:00:02","date_gmt":"2020-01-02T06:00:02","guid":{"rendered":"https:\/\/www.profession.hu\/blog\/?p=4567"},"modified":"2020-01-01T10:52:08","modified_gmt":"2020-01-01T08:52:08","slug":"az-onkentesseg-mint-vallalati-alapertek","status":"publish","type":"post","link":"https:\/\/www.profession.hu\/hrfeed\/az-onkentesseg-mint-vallalati-alapertek\/","title":{"rendered":"Az \u00f6nk\u00e9ntess\u00e9g, mint v\u00e1llalati alap\u00e9rt\u00e9k"},"content":{"rendered":"<p style=\"text-align: justify;\">Ha egy c\u00e9g teret ad munkaad\u00f3i sz\u00e1m\u00e1ra az \u00f6nk\u00e9ntess\u00e9gre, az \u00e9rintettek \u00e9lni is fognak vele, a kezdem\u00e9nyez\u00e9sek hat\u00e1sa pedig sokszorosan pozit\u00edv a szervezet eg\u00e9sz\u00e9t tekintve.<\/p>\n<p style=\"text-align: justify;\">Sokat \u00edrtunk m\u00e1r Employer Brandingr\u0151l, \u00e9s a munkaad\u00f3i m\u00e1rka k\u00fcl\u00f6nb\u00f6z\u0151 aspektusair\u00f3l. Ma ennek egy eg\u00e9szen speci\u00e1lis, \u00e1m mindenk\u00e9pp k\u00f6vetend\u0151 szelet\u00e9be pillantunk be, arra keresve a v\u00e1laszt, hogy milyen helye lehet a v\u00e1llalati m\u0171k\u00f6d\u00e9sben az \u00f6nk\u00e9ntes kezdem\u00e9nyez\u00e9seknek, hogyan vonhat\u00f3k be ezekbe az am\u00fagy is leterhelt koll\u00e9g\u00e1k, \u00e9s mi\u00e9rt is \u00e9rdemes minderre er\u0151forr\u00e1st mozg\u00f3s\u00edtani. A k\u00e9rd\u00e9seket Zavaros D\u00f3r\u00e1nak, az E.ON v\u00e1llalati felel\u0151ss\u00e9gv\u00e1llal\u00e1s szak\u00e9rt\u0151j\u00e9nek tett\u00fck fel.<\/p>\n<h2>Val\u00f3di felel\u0151ss\u00e9gv\u00e1llal\u00e1s<\/h2>\n<p style=\"text-align: justify;\">Az E.ON sz\u00e1m\u00e1ra kiemelten fontos a t\u00e1rsadalmi felel\u0151ss\u00e9gv\u00e1llal\u00e1s: dolgoz\u00f3inak \u00e9vente tizenhat \u00f3ra, \u00f6nk\u00e9ntes tev\u00e9kenys\u00e9gre elsz\u00e1molhat\u00f3 munkaid\u0151t biztos\u00edtanak, \u00e9s keretet is adnak a t\u00e9nylegesen hasznos seg\u00edts\u00e9gny\u00fajt\u00e1shoz. \u201e<em>Felel\u0151ss\u00e9gteljes v\u00e1llalatvezet\u00e9s\u00fcnk l\u00e9nyege, hogy vil\u00e1gos felel\u0151ss\u00e9gv\u00e1llal\u00e1si rendszert alak\u00edtsunk ki \u00e9s m\u0171k\u00f6dtess\u00fcnk. Egym\u00e1sra \u00e9p\u00fcl\u0151 \u00f6nk\u00e9ntes program-rendszer\u00fcnkkel azon dolgozunk, hogy mindez ne csak a k\u00f6zpontilag t\u00e1mogatott programok, sport- \u00e9s kultur\u00e1lis szponzor\u00e1ci\u00f3k, illetve mecenat\u00fara form\u00e1j\u00e1ban jelenjen meg, hanem munkat\u00e1rsaink szeml\u00e9let\u00e9ben is: t\u00e1rsadalmi felel\u0151ss\u00e9gv\u00e1llal\u00e1sunk egyik alapvet\u0151 pill\u00e9re a munkat\u00e1rsak \u00f6nk\u00e9ntes programokon val\u00f3 r\u00e9szv\u00e9tele: ehhez az id\u0151n t\u00fal azt az anyagi t\u00e1mogat\u00e1st is biztos\u00edtjuk, amib\u0151l munkat\u00e1rsaink finansz\u00edrozhatj\u00e1k az \u00f6nk\u00e9ntes munk\u00e1t, a sz\u00fcks\u00e9ges eszk\u00f6z\u00f6ket. Az \u00f6nk\u00e9ntess\u00e9g rendszer\u00e9t a v\u00e1llalati kult\u00fara fejleszt\u00e9s\u00e9\u00e9rt dolgoztuk ki, \u00e9s m\u00e1ra m\u00e1r t\u00f6bb \u00e9vtizedes m\u00faltra tekint vissza<\/em>\u201d \u2013 osztja meg gyakorlatuk h\u00e1tter\u00e9t Zavaros D\u00f3ra.<\/p>\n<p style=\"text-align: justify;\">Az \u00f6nk\u00e9ntes kezdem\u00e9nyez\u00e9sek l\u00e9tjogosults\u00e1g\u00e1t \u00e9s szeml\u00e9letform\u00e1l\u00f3 erej\u00e9t igazoland\u00f3 a munkav\u00e1ll\u00f3k k\u00f6z\u00fcl minden \u00e9vben t\u00f6bb sz\u00e1zan v\u00e1llalnak \u00f6nk\u00e9ntes munk\u00e1t. \u201e<em>\u00d6nzetlen seg\u00edts\u00e9g\u00fckkel olyan probl\u00e9m\u00e1kra ny\u00fajtanak megold\u00e1st, vagy olyan tev\u00e9kenys\u00e9geket v\u00e9geznek el, melyek addig megfelel\u0151 anyagi t\u00e1mogat\u00e1s \u00e9s munkaer\u0151-kapacit\u00e1s h\u00edj\u00e1n sokszor hossz\u00fa \u00e9vek \u00f3ta megoldatlanok, elv\u00e9gzetlenek. A legn\u00e9pszer\u0171bb \u00f6nk\u00e9ntes tev\u00e9kenys\u00e9gek: \u00f3vod\u00e1k, iskol\u00e1k, gyermekotthonok, fogyat\u00e9kkal \u00e9l\u0151 emberek int\u00e9zm\u00e9nyeinek fel\u00faj\u00edt\u00e1sa, \u00e1ramh\u00e1l\u00f3zat korszer\u0171s\u00edt\u00e9se, fa- \u00e9s vir\u00e1g\u00fcltet\u00e9s, szem\u00e9tszed\u00e9s. Tov\u00e1bb\u00e1 sokan \u2013 t\u00f6bb mint sz\u00e1zh\u00fasz koll\u00e9g\u00e1nk \u2013 v\u00e1llalt oktat\u00e1si feladatot az EnergiaKaland program keret\u00e9ben is, \u0151k a feln\u00f6vekv\u0151 gener\u00e1ci\u00f3 energiatudatoss\u00e1gra, energiatakar\u00e9koss\u00e1gra nevel\u00e9s\u00e9hez j\u00e1rultak hozz\u00e1<\/em>\u201d \u2013 sorolja a szak\u00e9rt\u0151.<\/p>\n<h2>Szak\u00e9rtelemmel seg\u00edteni<\/h2>\n<p style=\"text-align: justify;\">Az \u00f6nk\u00e9ntess\u00e9gbe fektetett id\u0151 \u00e9s energia m\u00e1r \u00f6nmag\u00e1ban is tiszteletre m\u00e9lt\u00f3, azonban a seg\u00edts\u00e9gny\u00fajt\u00e1s m\u00e9g magasabb szinten is megval\u00f3s\u00edthat\u00f3.<\/p>\n<p><span style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" style=\"width: 100%;\" title=\"zdori_150px\" src=\"https:\/\/www.profession.hu\/blog\/app\/uploads\/2019\/12\/zdori_150px.jpg\" alt=\"\" width=\"150\" height=\"195\" data-id=\"4569\" \/><\/span><\/p>\n<p>Zavaros D\u00f3ra<\/p>\n<p>az E.ON v\u00e1llalati felel\u0151ss\u00e9gv\u00e1llal\u00e1s szak\u00e9rt\u0151je<\/p>\n<p>2016 \u00f3ta szervezz\u00fck meg az \u00d6nk\u00e9ntes K\u00f6zpont Alap\u00edtv\u00e1ny k\u00f6zrem\u0171k\u00f6d\u00e9s\u00e9vel az E.ON Pro Bono napot, amely sor\u00e1n a munkat\u00e1rsaink szak\u00e9rtelm\u00fcket aj\u00e1nlj\u00e1k fel civil vagy nonprofit szervezeteknek \u00f6nk\u00e9ntess\u00e9g keret\u00e9ben, ezzel reag\u00e1lva a szf\u00e9r\u00e1ban gyakran tapasztalhat\u00f3 szak\u00e9rt\u0151 hi\u00e1nyra. Imm\u00e1r negyedik \u00e9ve olyan \u00f6nk\u00e9ntes munkat\u00e1rsak jelentkez\u00e9s\u00e9t v\u00e1rjuk, akik sz\u00edvesen adj\u00e1k tud\u00e1sukat, tehets\u00e9g\u00fcket, \u00f6tleteiket egy-egy j\u00f3 \u00fcgy\u00e9rt.<\/p>\n<p style=\"text-align: justify;\">Majd tov\u00e1bbi r\u00e9szletekkel folytatja: \u201e<em>A program eddigi h\u00e1rom \u00e9ve alatt tizen\u00f6t szervezet k\u00f6z\u00e9rdek\u0171 projektj\u00e9n dolgoztak egy\u00fctt a civilek az c\u00e9g\u00fcnk szak\u00e9rt\u0151i csapataival, id\u00e9n pedig tov\u00e1bbi h\u00e9t szervezet is csatlakozott programunkhoz. A t\u00e1mogatott szervezetek ny\u00edlt p\u00e1ly\u00e1zat \u00fatj\u00e1n jelentkezhettek \u00e9s szakmai m\u00e9rlegel\u00e9st k\u00f6vet\u0151en ker\u00fcltek kiv\u00e1laszt\u00e1sra.<\/em>\u201d<\/p>\n<p style=\"text-align: justify;\">Term\u00e9szetesen ezek a v\u00e1llal\u00e1sok pontosan olyan odafigyel\u00e9st \u00e9s elhivatotts\u00e1got k\u00edv\u00e1nnak a r\u00e9sztvev\u0151kt\u0151l, mint amikor szak\u00e9rtelm\u00fcket mindennapi feladatikra ford\u00edtj\u00e1k. \u201e<em>A Pro Bono Maraton el\u0151k\u00e9sz\u00edt\u00e9s\u00e9t egy k\u00e9t\u00f3r\u00e1s el\u0151zetes tal\u00e1lkoz\u00e1s, probl\u00e9mafelt\u00e1r\u00f3, diagn\u00f3zis alkalom el\u0151zi meg, amely mindk\u00e9t f\u00e9l felk\u00e9sz\u00fcl\u00e9s\u00e9t seg\u00edti a teljes napos workshopszer\u0171 munk\u00e1ra. Az \u00f6nk\u00e9ntess\u00e9gi napot a k\u00f6z\u00f6s munka eredm\u00e9nyeit \u00f6sszefoglal\u00f3 prezent\u00e1ci\u00f3 z\u00e1rja, ahol minden csoport \u00e9rt\u00e9keli az egy\u00fctt t\u00f6lt\u00f6tt napot. A program az ut\u00f3k\u00f6vet\u00e9sre \u00e9s vezet\u0151i szem\u00e9lyes coachingra is nyitottan m\u0171k\u00f6dik: koll\u00e9g\u00e1ink a t\u00e1mogatott szervezetek k\u00e9s\u0151bbi megkeres\u00e9s\u00e9re is sz\u00edvesen reag\u00e1lnak \u00e9s seg\u00edtenek, valamint a k\u00f6z\u00f6sen kidolgozott megold\u00e1sok adta eredm\u00e9nyeket is gyakran megosztj\u00e1k egym\u00e1ssal<\/em>\u201d \u2013 tudjuk meg D\u00f3r\u00e1t\u00f3l.<\/p>\n<h2>K\u00f6lcs\u00f6n\u00f6s nyeres\u00e9g<\/h2>\n<p style=\"text-align: justify;\">Az \u00f6nk\u00e9ntess\u00e9g nem csup\u00e1n a r\u00e1szorul\u00f3knak, illetve a fogad\u00f3 nonprofit szervezeteknek, de a munkav\u00e1llal\u00f3knak \u00e9s a szervezet eg\u00e9sz\u00e9nek is sokat ad, a t\u00e1rsadalmi \u00e9rz\u00e9kenys\u00e9g er\u0151s\u00f6d\u00e9s\u00e9n t\u00fal ugyanis az \u00fczleti szeml\u00e9let fejl\u0151d\u00e9s\u00e9hez is hozz\u00e1j\u00e1rul. \u201e<em>Az \u00f6nk\u00e9ntess\u00e9g t\u00f6bbek k\u00f6z\u00f6tt seg\u00edt a munkahelyi l\u00e9gk\u00f6r jav\u00edt\u00e1s\u00e1ban, a csapatszellem er\u0151s\u00edt\u00e9s\u00e9ben, a dolgoz\u00f3i elk\u00f6telezetts\u00e9g n\u00f6vel\u00e9s\u00e9ben, valamint a munkat\u00e1rsak megtart\u00e1s\u00e1ban \u00e9s szakmai hat\u00e9konys\u00e1g\u00e1nak t\u00e1mogat\u00e1s\u00e1ban. A pro bono tev\u00e9kenys\u00e9g\u00fcnk hat\u00e1ssal van a munkat\u00e1rsi \u00e9s vezet\u0151i kompetenci\u00e1kra (a szem\u00e9lyes \u00e9s a szakmai fejl\u0151d\u00e9sre) is, \u00e9s kiv\u00e1l\u00f3 eszk\u00f6ze a kommunik\u00e1ci\u00f3s, a probl\u00e9mamegold\u00f3 \u00e9s a vezet\u0151i k\u00e9pess\u00e9gek fejleszt\u00e9s\u00e9nek<\/em>\u201d \u2013 emeli ki interj\u00faalanyunk.<\/p>\n<p style=\"text-align: justify;\">A visszajelz\u00e9sek alapj\u00e1n az \u00f6nk\u00e9ntes munk\u00e1ban val\u00f3 r\u00e9szv\u00e9tel egyszerre \u00f6r\u00f6m \u00e9s b\u00fcszkes\u00e9g is a munkav\u00e1llal\u00f3k sz\u00e1m\u00e1ra, hiszen tev\u00e9kenys\u00e9g\u00fck haszna \u00e9s fontoss\u00e1ga a legt\u00f6bb projekt eset\u00e9n eg\u00e9szen k\u00e9zzelfoghat\u00f3, r\u00e1ad\u00e1sul a legkiemelked\u0151bb teljes\u00edtm\u00e9nyt minden \u00e9vben az \u00d6nk\u00e9ntess\u00e9g\u00e9rt D\u00edjjal is elismerik, a j\u00f3 p\u00e9ld\u00e1k pedig a munkahelyi k\u00f6z\u00f6ss\u00e9g eg\u00e9sz\u00e9re is inspir\u00e1l\u00f3an hatnak.<\/p>\n<p style=\"text-align: justify;\">A fentieken t\u00fal b\u0151ven jut a m\u00e9rleg m\u00e1sik, azaz munkaad\u00f3i serpeny\u0151j\u00e9be is a j\u00f3b\u00f3l: \u201e<em>Az \u00f6nk\u00e9ntes kezdem\u00e9nyez\u00e9sek n\u00f6velik a c\u00e9g l\u00e1that\u00f3s\u00e1g\u00e1t, mint foglalkoztat\u00f3 im\u00e1zs\u00e1t, valamint m\u00e9diamegjelen\u00e9st biztos\u00edtanak, helyi, orsz\u00e1gos, s\u0151t esetleg nemzetk\u00f6zi szinten. Mivel igyeksz\u00fcnk a v\u00e1llalat piaci profilj\u00e1hoz illeszked\u0151 t\u00e1rsadalmi felel\u0151ss\u00e9gv\u00e1llal\u00e1si programokat szervezni, \u00edgy azok reput\u00e1ci\u00f3n\u00f6vel\u0151 hat\u00e1ssal is b\u00edrnak<\/em>\u201d \u2013 \u00f6sszegzi a szakember.<\/p>\n<h2>Minden kezdet neh\u00e9z<\/h2>\n<p style=\"text-align: justify;\">B\u00e1r az \u00f6nk\u00e9ntes programok bevezet\u00e9se extra feladatokat r\u00f3 annak felel\u0151seire, azonban l\u00e9p\u00e9sr\u0151l l\u00e9p\u00e9sre haladva garant\u00e1ltan megt\u00e9r\u00fclnek az er\u0151fesz\u00edt\u00e9sek. \u201e<em>A kezdetekben \u00e9rdemes egy munkacsoportot l\u00e9trehozni ezen ter\u00fclet kifejleszt\u00e9s\u00e9re, az \u00f6nk\u00e9ntess\u00e9g kereteinek \u00e9s c\u00e9ljainak lefektet\u00e9s\u00e9re, bele\u00e9rtve a program zavartalan m\u0171k\u00f6dtet\u00e9s\u00e9hez sz\u00fcks\u00e9ges szab\u00e1lyokat, amelyekben megjelennek az \u00f6nk\u00e9ntes munk\u00e1val j\u00e1r\u00f3 adminisztr\u00e1ci\u00f3s \u00e9s jelentkez\u00e9si folyamatok, a t\u00e1mogatott tev\u00e9kenys\u00e9gek, a fogad\u00f3 szervezetek form\u00e1i stb. Fontos, hogy a v\u00e1llalati \u00f6nk\u00e9ntes munka illeszkedjen a v\u00e1llalat m\u0171k\u00f6d\u00e9s\u00e9hez, hiszen \u00edgy tud hiteles \u00e9s meggy\u0151z\u0151 k\u00e9pet adni a munkav\u00e1llal\u00f3knak, partnereknek egyar\u00e1nt<\/em>\u201d \u2013 tudjuk meg D\u00f3r\u00e1t\u00f3l.<\/p>\n<p style=\"text-align: justify;\">A szakember vallja, hogy a program beind\u00edt\u00e1s\u00e1hoz \u00e9rdemes felvenni a kapcsolatot m\u00e1r tapasztalt \u00f6nk\u00e9ntess\u00e9get szervez\u0151 civil szervezetekkel, akik gyakorlati tan\u00e1csokkal is seg\u00edteni tudj\u00e1k a folyamatot, majd pedig k\u00f6vetkezhet a legfontosabb r\u00e9sz, m\u00e9gpedig a koll\u00e9g\u00e1k szervez\u00e9sbe val\u00f3 bevon\u00e1sa, \u00f6n\u00e1ll\u00f3 t\u00e1rsadalmi felel\u0151ss\u00e9gv\u00e1llal\u00e1si identit\u00e1suk n\u00f6vel\u00e9se \u00e9rdek\u00e9ben. \u201e<em>A munkav\u00e1llal\u00f3k \u00f6szt\u00f6nz\u00e9se \u00e9rdek\u00e9ben javasolt elsz\u00e1molhat\u00f3 munkaid\u0151t ny\u00fajtani sz\u00e1mukra, amelyet \u00f6nk\u00e9ntes tev\u00e9kenys\u00e9gre ford\u00edthatnak, valamint a m\u00e1r megval\u00f3sult tev\u00e9kenys\u00e9gr\u0151l besz\u00e1mol\u00f3t k\u00e9rni a r\u00e9sztvev\u0151 koll\u00e9g\u00e1kt\u00f3l, \u00edgy tapasztalataikat, \u00e9lm\u00e9nyeiket \u00e9s javaslataikat a munkat\u00e1rsak k\u00f6r\u00e9ben is megoszthatj\u00e1k, ezzel is motiv\u00e1lva egym\u00e1st az \u00f6nk\u00e9ntes munk\u00e1ra.<\/em>\u201d<\/p>\n<p style=\"text-align: right;\"><strong>K\u00e9sz\u00edtette:<\/strong> Ist\u00f3k Nikoletta<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00d6nk\u00e9ntes munka, ahova lelkesen indulnak a munkav\u00e1llal\u00f3k? L\u00e9tezik. <\/p>\n","protected":false},"author":5,"featured_media":4572,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33],"tags":[141,140,142],"class_list":["post-4567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-employer-branding","tag-csr","tag-onkentesseg","tag-vallalati-felelossegvallalas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Az \u00f6nk\u00e9ntess\u00e9g, mint v\u00e1llalati alap\u00e9rt\u00e9k - HR feed - powered by Profession<\/title>\n<meta name=\"description\" content=\"A v\u00e1llalati felel\u0151ss\u00e9gv\u00e1llal\u00e1s win-win lehet minden r\u00e9sztvev\u0151 sz\u00e1m\u00e1ra. 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