{"id":4055,"date":"2019-07-03T10:00:28","date_gmt":"2019-07-03T08:00:28","guid":{"rendered":"https:\/\/www.profession.hu\/blog\/?p=4055"},"modified":"2020-10-14T08:36:50","modified_gmt":"2020-10-14T06:36:50","slug":"profession-uj-arculat","status":"publish","type":"post","link":"https:\/\/www.profession.hu\/hrfeed\/profession-uj-arculat\/","title":{"rendered":"15 \u00e9v ut\u00e1n kapott \u00faj arculatot a Profession.hu"},"content":{"rendered":"<p><strong>A kezdeti feh\u00e9rgall\u00e9ros c\u00e9lk\u00f6z\u00f6ns\u00e9get megsz\u00f3l\u00edt\u00f3 \u00e1ll\u00e1sport\u00e1l az \u00e9vek alatt t\u00f6megterm\u00e9kk\u00e9 v\u00e1ltozott, ennek megfelel\u0151en form\u00e1lta \u00e1t a megjelen\u00e9s\u00e9t a Profession.hu. A t\u00f6bb ezer felhaszn\u00e1l\u00f3 seg\u00edts\u00e9g\u00e9vel kiv\u00e1lasztott \u00faj arculat c\u00e9lja, hogy \u00fagy sug\u00e1rozzon megb\u00edzhat\u00f3s\u00e1got, hogy k\u00f6zben a fiatalabb koroszt\u00e1lyok is frissnek \u00e9s bar\u00e1ts\u00e1gosnak tal\u00e1lj\u00e1k.<\/strong><\/p>\n<p>A <span style=\"color: #004dff;\"><a href=\"https:\/\/www.profession.hu\/\" target=\"_blank\" rel=\"noopener noreferrer\">Profession.hu<\/a><\/span> eredeti, a pr\u00e9mium megjelen\u00e9sre koncentr\u00e1l\u00f3 arculata m\u00e9g egy olyan id\u0151szakban sz\u00fcletett, amikor az online \u00e1ll\u00e1skeres\u00e9s kiz\u00e1r\u00f3lag a feh\u00e9rgall\u00e9ros munkak\u00f6r\u00f6k ter\u00fclet\u00e9n kezdett terjedni. 2008-ban \u00e9s 2015-ben t\u00f6rt\u00e9nt p\u00e1r apr\u00f3bb friss\u00edt\u00e9s, de az \u00faj design gyakorlatban az eredeti, 15 \u00e9ves koncepci\u00f3t v\u00e1ltja. Az elm\u00falt \u00e9vekben az oldal megker\u00fclhetetlenn\u00e9 v\u00e1lt minden \u00e1ll\u00e1skateg\u00f3ri\u00e1ban \u00e9s koroszt\u00e1lyban, ez\u00e9rt is volt sz\u00fcks\u00e9g egy sokkal sz\u00e9lesebb c\u00e9lcsoportot megsz\u00f3l\u00edt\u00f3 arculatra.<\/p>\n<p><span class=\"tve_image_frame\" style=\"width: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"tve_image wp-image-4069\" style=\"width: 100%;\" title=\"Meg\u00fajult a Profession\" src=\"\/\/www.profession.hu\/blog\/app\/uploads\/2019\/06\/header2.gif\" alt=\"Meg\u00fajult a Profession\" width=\"600\" height=\"338\" data-id=\"4069\" \/><\/span><\/p>\n<p>Az \u00faj megjelen\u00e9s megalkot\u00e1sa t\u00f6bb mint egy \u00e9vet vett ig\u00e9nybe, a v\u00e9gleges verzi\u00f3t egy t\u00f6bb ezer felhaszn\u00e1l\u00f3 bevon\u00e1s\u00e1val k\u00e9sz\u00edtett kutat\u00e1s seg\u00edts\u00e9g\u00e9vel v\u00e1lasztott\u00e1k ki. A megk\u00e9rdezettek szerint a kor\u00e1bbi megjelen\u00e9s megb\u00edzhat\u00f3s\u00e1got \u00e9s pr\u00e9mium min\u0151s\u00e9get sugallt, de hi\u00e1nyzott bel\u0151le a frissess\u00e9g \u00e9s t\u00e1vols\u00e1gtart\u00f3 volt. Az \u00faj arculat a megb\u00edzhat\u00f3s\u00e1g mellett a fiataloss\u00e1got \u00e9s a bar\u00e1ts\u00e1goss\u00e1got hangs\u00falyozza.\u201e<em>A Profession.hu t\u00e1mogatott m\u00e1rkaismerts\u00e9ge \u00e9vek \u00f3ta 90 sz\u00e1zal\u00e9k felett van. Az \u00faj arculat tervez\u00e9sekor ez\u00e9rt is t\u00f6rekedt\u00fcnk arra, hogy \u00fagy mutassunk valami frisset, hogy k\u00f6zben nem t\u00e9r\u00fcnk el radik\u00e1lisan a megszokott \u00f6sszk\u00e9pt\u0151l. A v\u00e1lt\u00e1s els\u0151sorban UI, teh\u00e1t megjelen\u00e9sbeli \u00e9s nem UX, funkcion\u00e1lis f\u00f3kusz\u00fa, kiv\u00e9ve a mobilalkalmaz\u00e1sunk eset\u00e9ben. Ez egy mobil first projekt volt, teljesen \u00fajragondoltuk \u00e9s \u00e1ttervezt\u00fck az applik\u00e1ci\u00f3t \u00e9s mindent onnan adapt\u00e1ltunk a t\u00f6bbi felhaszn\u00e1l\u00f3i \u00e9s szakmai fel\u00fcletre<\/em>\u201d \u2013 mondta <strong>Varga Bal\u00e1zs<\/strong>, <strong>a Profession.hu marketingvezet\u0151je<\/strong>.Az \u00faj arculatot a <span style=\"color: #0020ff;\" data-css=\"tve-u-16bb6b5221f\"><a href=\"https:\/\/melkweg.hu\/\" target=\"_blank\" rel=\"noopener noreferrer\">Melkweg Digital<\/a><\/span> k\u00e9sz\u00edtette.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Az \u00faj arculat a megb\u00edzhat\u00f3s\u00e1g mellett a fiataloss\u00e1got \u00e9s a bar\u00e1ts\u00e1goss\u00e1got hangs\u00falyozza.<\/p>\n","protected":false},"author":5,"featured_media":4087,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33,269,276],"tags":[278],"class_list":["post-4055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-employer-branding","category-mikro-kis-es-kozepvallalkozasoknak-szolo-cikkek","category-nagyvallalatok","tag-szolgalati-kozlemeny"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - 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