{"id":3165,"date":"2018-11-22T18:44:21","date_gmt":"2018-11-22T16:44:21","guid":{"rendered":"https:\/\/www.profession.hu\/blog\/?p=3165"},"modified":"2019-03-11T18:23:46","modified_gmt":"2019-03-11T16:23:46","slug":"masfelszer-annyian-jelentkeznek-egy-olyan-allashirdetesre-ahol-nem-titkoljak-fizetest","status":"publish","type":"post","link":"https:\/\/www.profession.hu\/hrfeed\/masfelszer-annyian-jelentkeznek-egy-olyan-allashirdetesre-ahol-nem-titkoljak-fizetest\/","title":{"rendered":"M\u00e1sf\u00e9lszer annyian jelentkeznek egy olyan \u00e1ll\u00e1shirdet\u00e9sre, ahol nem titkolj\u00e1k a fizet\u00e9st"},"content":{"rendered":"<p>A Nyugat-Eur\u00f3p\u00e1ban megszokott trendekkel szemben itthon m\u00e9g mindig ritk\u00e1nak sz\u00e1m\u00edt, ha egy c\u00e9gn\u00e9l nyilv\u00e1nosak a fizet\u00e9sek. A munkaer\u0151 keres\u00e9s\u00e9n\u00e9l is hasonl\u00f3 a helyzet: rendk\u00edv\u00fcl alacsony, csup\u00e1n 7 sz\u00e1zal\u00e9k azoknak az \u00e1ll\u00e1shirdet\u00e9seknek az ar\u00e1nya, amelyek tartalmazz\u00e1k az adott poz\u00edci\u00f3ra k\u00edn\u00e1lt fizet\u00e9st \u00e9s jutal\u00e9kokat. Pedig ezekre \u00e1tlagosan 47 sz\u00e1zal\u00e9kkal t\u00f6bb jelentkez\u00e9s \u00e9rkezik.<\/p>\n<p>A TOP hi\u00e1nyszakm\u00e1kn\u00e1l rajzol\u00f3dik ki legink\u00e1bb, hogy mi\u00e9rt nem \u00e9rdemes elhallgatni a fizet\u00e9st. A m\u00e9rn\u00f6k\u00f6knek sz\u00f3l\u00f3 \u00e1ll\u00e1shirdet\u00e9sekn\u00e9l n\u00e9gy\u00f6t\u00f6d\u00e9vel t\u00f6bb jelentkez\u0151 \u00e9rkezik, a gy\u00e1rt\u00e1s\/termel\u00e9s kateg\u00f3ri\u00e1ban pedig megd\u00f6bbent\u0151en nagy a n\u00f6veked\u00e9s, 122 sz\u00e1zal\u00e9kkal t\u00f6bben jelentkeznek, ha el\u0151re tudj\u00e1k, mennyit kereshetnek az \u00faj \u00e1ll\u00e1sban \u2013 der\u00fcl ki a Profession.hu leg\u00fajabb elemz\u00e9s\u00e9b\u0151l. \u00c9rdekes m\u00f3don legkev\u00e9sb\u00e9 a szakmunk\u00e1n\u00e1l (21%-al t\u00f6bb) \u00e9s a fizikai munk\u00e1n\u00e1l (15%-al t\u00f6bb) sz\u00e1m\u00edt, hogy tudnak-e el\u0151re m\u00e9rlegelni ezzel az inform\u00e1ci\u00f3val, mik\u00f6zben itt a legjellemz\u0151bb, hogy a c\u00e9gek ezt nyilv\u00e1noss\u00e1 teszik.<\/p>\n<p>A piacvezet\u0151 \u00e1ll\u00e1sport\u00e1l felm\u00e9r\u00e9se szerint a munkav\u00e1llal\u00f3k a legfontosabb inform\u00e1ci\u00f3nak sorrendben a munkav\u00e9gz\u00e9s pontos hely\u00e9t, a munkab\u00e9rt, a munkaid\u0151t, a feladatok le\u00edr\u00e1s\u00e1t \u00e9s az elv\u00e1r\u00e1sokat tekintik. Ezek azok az elemek, amelyek elengedhetetlenek egy hat\u00e9kony \u00e1ll\u00e1shirdet\u00e9shez. Az amerikai <a href=\"https:\/\/info.appcast.io\/whitepaper\/impact-of-job-descriptions-and-titles-on-apply-rates\" target=\"_blank\">Appcast<\/a> tapasztalatai szerint a legsikeresebb hirdet\u00e9sek kevesebb, mint 1000 karakter hossz\u00faak \u00e9s 50-60 karakteres c\u00edmmel rendelkeznek. Tartalmazz\u00e1k a felv\u00e9teli folyamat le\u00edr\u00e1s\u00e1t \u00e9s egy hat\u00e1rozott toborz\u00f3 \u00fczenettel v\u00e9gz\u0151dnek. A Profession.hu szakemberei a hazai piacon is hasonl\u00f3 trendeket tapasztalnak, de szerint\u00fck a maximum 3000 karakter m\u00e9g megfelel\u0151en r\u00f6vid lehet.<\/p>\n<p data-css=\"tve-u-1673b86007b\">T\u00fczes Imre<\/p>\n<p data-css=\"tve-u-1673b860084\">a Profession.hu \u00dczletfejleszt\u00e9si \u00e9s term\u00e9kmenedzsment vezet\u0151je<\/p>\n<p data-css=\"tve-u-1673b860075\">Az \u00e1ll\u00e1shirdet\u00e9s sz\u00f3ban nem v\u00e9letlen\u00fcl szerepel a hirdet\u00e9s kifejez\u00e9s. Fontos, hogy a c\u00e9gek ne csak a poz\u00edci\u00f3 le\u00edr\u00e1sak\u00e9nt tekintsenek r\u00e1, hanem egy olyan sz\u00f6vegre, ami \u2013 csak\u00fagy, mint egy term\u00e9ket \u2013 vonz\u00f3v\u00e1 teszi \u00e9s eladja a poz\u00edci\u00f3t a c\u00e9lk\u00f6z\u00f6ns\u00e9g\u00e9nek \u2013 javasolja T\u00fczes Imre. \u2013 Tiszt\u00e1ban vagyunk azzal, hogy a fizet\u00e9sek nyilv\u00e1noss\u00e1gra hoz\u00e1sa b\u00e9rfesz\u00fclts\u00e9get jelenthet r\u00f6vidt\u00e1von egy-egy c\u00e9gn\u00e9l, de hossz\u00fat\u00e1von val\u00f3di el\u0151nyt hoz, ha egy hirdet\u0151 megfelelnek az \u00e1ll\u00e1skeres\u0151k elv\u00e1r\u00e1sainak \u2013 tette hozz\u00e1.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A munkav\u00e1llal\u00f3k a munkav\u00e9gz\u00e9s pontos hely\u00e9t, a munkab\u00e9rt, a munkaid\u0151t, a feladatok le\u00edr\u00e1s\u00e1t \u00e9s az elv\u00e1r\u00e1sokat tekintik a legfontosabb inform\u00e1ci\u00f3nak.<\/p>\n","protected":false},"author":5,"featured_media":3170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[21,23,8],"class_list":["post-3165","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-toborzas-es-kivalasztas","tag-fizetes","tag-hirdetes","tag-munkaeropiac"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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